Top 5 E-Commerce Trends You Should Know in 2018 - Vardhaman Infotech

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Top 5 E-Commerce Trends You Should Know in 2018

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As we are in 21st century and in year 2018, the
e-commerce market has never been so lucrative,
with records number of shoppers now preferring to
buy online than visiting any brick and mortar
store. Here are some of the top trends in the
e-commerce world that will be worth watching
through out the year. The E-commerce owners or
developers can implement the following trends on
their website to boost their ROI and grab more
potential customer for their online business.
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• Content is King
• User generated content is shown to be 30 more
  effective than any other type of media marketing.
• Rightly done content marketing can boost your
  eCommerce business to the highest.

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• AR VR
• Augmented Reality Virtual Reality tools are
  already being used by many eCommerce vendors.
• In 2018, it is expected that 171 million people
  will use this technology for retail purposes and
  let the users take virtual tours of the shopping
  centers.

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• Digital Wallet Payments
• The best possible way to improve your sales! You
  can even experience higher sales growth through
  mobile apps.
• A recent research says that 23 of digital wallet
  payments are mode through smartphones, 19 on
  tablets, 16 via desktop.

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• Video Marketing
• eCommerce store owners can take a great advantage
  of Youtube. Being an eCommerce store owner, you
  should also go for video marketing by posting
  tutorials on the related products and interact
  with the customers
• Smartly done video marketing can lead your store
  to a highest sales growth.

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• Same Day Delivery
• Research shows that 30 of customers are ready to
  pay extra for a product bought online to get it
  on the same day.
• It is now becoming a competition that consumer
  wont even wait for 1-2 days to get their
  products

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