Creating a Powerful Vision

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creating a powerful vision
If It's Complicated, It Shouldn't Be
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What is a vision statement?

• Well crafted vision statements are at the heart
  of any successful company. A vision statement
  reveals what a company wants to achieve in the
  long term.
• A vision statement provides a complete
  information to the stake holders, partners and
  employees about the meaning and purpose of the
  business. A vision, quite simply, is a picture
  of what success will be at a particular time in
  the future. 
• It answers an array of questions like What does
  our organization will look like? In which areas
  well invest the resources?

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What a good Vision Statement SHOULD be

• A Powerful Vision Statement should be
• Vision should be short.
• Vision statement should be meaningful.
• Vision statement should be realistic and
  informative.
• Vision statement should be align with the values
  of the company.
• Do not use words that are open to interpretation
  like company will provide maximum benefits.
  Here you cant define the actual mean of
  maximum

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How to create a Powerful vision statement

• In order to Create a Powerful Vision Statement,
  do following things
• Define your organizations existence.
• Outline the core values of the business.
• Think, where you want to be in the future, what
  you want to achieve in future.
• Write your vision statement, share it with your
  organization and get the feedback.
• Re-write the vision statement for your company
  and review it with a Business Coach.

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Checklist to make sure your vision statement is
truly a vision statement

• Heres the checklist to make sure your vision
  statement truly is a vision statement
• Vision statements are at least five years in
  nature or longer.
• Vision statement will always be in future tense.
• It will be directional.
• It will be descriptive so that people can get a
  clear idea about the purpose of the business.

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Vision Statement examples

• Our vision is to create a better every-day life
  for many people. IKEA
• To become the worlds most loved, most flown,
  and most profitable airline. Southwest Air
• Bring inspiration and innovation to every
  athlete in the world. (If you have a body, you
  are an athlete.) Nike