5 Principles That Shape The Best User Experience | Ui/Ux Development Company

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Whether it is a web application or a product in
hand, it is the user experience which sells. Web
products must be capable to solve the user
problems and it will triumph in the market. Web
application user experience is at the core. The
users will access the application if and only if
it helps in solving their problems and not twist
and turn it into more complicated. A lot of
eBooks, eLearning Courses and even video
tutorials can be accessed easily. All of them
revolve around the basic set of principles. And
these principles can be hopefully applied to any
mobile or web application designing or a physical
product as well. By the end of this read, youll
sum-up How to shape the best user experience?
what to expect when you hire UI/UX Developer?
Lets See Web User Experience Design Principles
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Dont make the users think
Quote this A User Experience is like a Joke.
If you have to explain it, Its not that
Good. In a general sense, if a user is coming to
you, they are looking for the solution to their
problems. They arrive at your website, read the
product description sign-up for the trial.
What if they dont find the product as pleasing
as youve shown in the attractive banner? Youve
made it wrong! Usually, the main reason for the
failure of the products is the steep learning
curve. The immediate alternatives are available
in the market and users will not waste time if
they have to dig deep into learning the product.
Product design should be captivating at the very
first glance. Users should get the gut feeling
that Yes, this is what I want exactly.
The rule of thumb for web user experience best
practices are the more you work on the design,
the less you will have to promote it. This
especially needs to be taken care of by UI/UX
Design Services providing people. Users will come
attracted by the word of mouth. So check your
design for the simplicity and add functionalities
which are easier to use. Most of the times when
the feedback concludes to the difficulty of
design, companies expand the customer support,
improves the knowledge base or adds more
tutorials. Often the product design is overlooked
and here you step in the puddle.
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Go beyond Visual Presentation
Quote this Good Design means never having to
say Click Here - Shawn Leslie What do you like
about the sites you explore the most? You can
look up to it as one of the best examples of user
experience. For instance, while designing a
website, UI designers focus on the layout, color
palette, the typography and so on. It may happen
that they create the designs from their
perspectives, not from the perspective of users.
Undeniably, a design is the very first thing
that attracts users at a glance but the user
experience is beyond the visual presentation.
Hence, web design and user experience should be
considered in parallel. Diving-in with an
example! The goal is to create a design which
works as great as it looks and feels. Lets say
for example Instagram, which is one of the most
popular apps used by both, common people and
marketers. Despite its amazing features like
adding filters to images, sharing images and
videos, tagging and more, it still drives some
marketers away. This is just because it does not
allow clickable links in the caption. (Do we
need to report this as UI/UX Design Services
issue?) The second issue addressed and
experienced due to missing clickable link feature
is that it makes users perform more steps. While
scrolling through the feeds, if you like any
video want to see more about it, you will have
to jump to the user profile and then click on the
site link they have there. Isnt it boring at
times? Many users will leave disappointed if the
profile does not have a link specified. This
often seems like a drawback. Key Takeaway
Instagram is a pretty good example of an
impressive UI but lack of UX.
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Involve users in the Product Design Process
Quote this Its more difficult to design a
product that a 6 real people love than 1
imaginary average person loves.
When you hire UI/UX Developers, having an
extended team of world-best UI and UX Designers
is a plus point for sure. But, only users of the
product can say if it is created well or not.
They are more likely to catch the bug than the
developers. Involving them during the designing
process saves a lot of work later.
Like it is already stated, designing the product
from users perspectives will only make it
better. Let them point out the design issues.
Understand what they exactly want in the design
and let them suggest design improvements.
There are a lot of ways to get them involved.
Conduct surveys collect feedbacks. It will
collect quantitative insights like the how and
why about liking the UI. But, make sure that
youre keeping the survey as short as possible
else people will be least interested to
participate.
Another option could be having both survey
groups and focus groups. Keep surveys as the
mainline of getting prompt feedback and focus
groups for providing qualitative insights. During
the latter session, users can be asked in-depth
questions which take you through the design
issues.
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Consistency is the Key
Quote this Be Consistent with Users
Expectations.
Consistency is a critical web user experience
design principle. Users dont like to get
surprised in a bad way! For instance, the
navigation panel and controls should be almost
similar to what they already use with other
sites. This does not mean you cannot experiment
with your web design. Of course, you can! But,
keep in mind that users are habituated to find
the navigation panel, sharing buttons similar
features at its place. Hence, consistency is a
must.
The best example of consistency is already with
you Microsoft Office. Once you learn how to use
MS Word, you dont need to learn using MS
PowerPoint or MS Excel. You just go with the
flow. The typography, line-height and the similar
features are kept same with all of its products.
Also, the controls are just separated by colors.
This never makes users feel like they are on a
different planet. Whats your take? The basic
features should be enough for the consistency
being felt. Design consistency makes users more
comfortable and confident in choosing you over
and over again
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Keep Perspective
Quote this One Design Accommodates All
Experimenting is what user interface designers
love to attempt. We see some sites having a black
background, glowing fonts and unpleasant elements
which only spoil the readability.  Personally
speaking, I would just shut the website if it
looks like a brain hammer with an over-obsessed
design.  Users should never have a hard time
interacting with the background color of websites
and applications. Another thing here which
affects website performance is that the UI/UX
Design Services Providers often oversight the
target audience. For instance, if the elderly
audience is to be targeted, the color
combinations and the product accessibility is to
be designed such that they already see enlarged
text. This makes them read it more easily and
comfortably.
Conclusion Anyone can design a stylish-looking
website but designing a product which brings joy
and great user experience is not every UI/UX
Development Companys cup of tea. So take your
own sweet time, effort and empathy and make sure
that your users appreciate everything. Build
products which are enjoyable, understandable,
usable and, brings fun and joy and solves the
purpose it is designed for.
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Pixlogix Infotech Pvt. Ltd.
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5 Principles that Shape the Best User Experience