Advertising Agency in Bangladesh

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Advertising Agency in Bangladesh
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Advertising

• Advertising is a paid form of mass communication
  that consists of the special message sent by the
  advertiser or company, for the specific group of
  people for the specific period of time, in the
  specific manner to achieve the specific goals.
• Basically advertising is a non personal
  presentation and promotion of goods or services
  or ideas by a company or advertiser.
• Advertising includes oral, written or any audio
  visual message addressed to the specific group of
  people for the purpose of informing and
  influencing them to buy product or services.

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Characteristics of Advertising

• Advertising is a tool for market promotion. For
  this there are different tools available such as
  sales, promotional selling, publicity. One can
  easily hire an Advertising Agency in Bangladesh
  for the advertising of their products and
  services.
• Advertising is aimed at achieving different
  objectives at one time. It is targeted to
  increase sales, create and improve the brand
  image. And sometimes it is targeted to build
  public relations and to make public aware on
  different topics.
• Advertising is a knowledge and art for which one
  needs to creative and knowledgeable so that it
  should reach to the right people in a right way.

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6M of advertising

• As per some experts advertising has 6 Ms, which
  are
• M Mission Advertising should have some
  objective
• M Money There should a proper budget to
  deliver the advertisement.
• M Message There should be a message in a
  advertisement.
• M Monitoring - Managing (organising) of
  Advertising Efforts.
• M Media - Advertising Media Selection and Media
  Scheduling.
• M Measurement - Measuring and Evaluating
  Advertising Effectiveness

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Objectives of advertising

• Major objective of the advertising is to inform
  and influence the buyers about the product and
  services. Moreover it also help buyers to get the
  new changes or details about the product.
• Other major objective of the advertising is to
  remind the buyers. Marketers or Ad Agency in
  Bangladesh uses advertising to remind the
  products, quality and other certain things which
  are associated with the product.
• Advertising is treated as the most powerful
  weapon in order to fight with the competition. It
  help marketer or company to distinguish their
  product and services from the competitors.

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Objectives of advertising

• Further, advertising also help to boost the sales
  by which a company can achieve their sales
  targets. A company can increase their sales by
  advertising about their product and services
  through different channels.
• As the digital trend is increasing, Online
  Marketing in Bangladesh is also a great option to
  boost the branding and sales through channels
  like YouTube, Facebook, Instagram etc.
• The companies who are satisfied with their sales,
  go for advertising to acquire fame and build
  reputation.