Title: MKT 438 Inspiring Innovation--snaptutorial.com
1MKT 438 Inspiring Innovation--snaptutorial.com
MAT 510
2MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Entire Course For more classes
visits www.snaptutorial.com MKT 438 Week 1
Individual Assignment Defining Public Relation
Paper MKT 438 Week 1 DQ 1 MKT 438 Week 1 DQ 2 MKT
438 Week 1 DQ 3
3MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Final Exam Guide For more classes
visits www.snaptutorial.com Complete the Final
Examination. 1. The objective of public
relations is to sell 2. The R-A-C-E a
4MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 1 DQ 1 For more classes
visits www.snaptutorial.com Should a company be
concerned with public opinion? Why or why not?
5MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 1 DQ 2 For more classes
visits www.snaptutorial.com Which PR
communication tool do you feel is the most
effective? Why?
6MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 1 DQ 3 For more classes
visits www.snaptutorial.com What role does PR
play in
7MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 1 Individual Assignment Defining
Public Relation Paper For more classes
visits www.snaptutorial.com Resources Universi
ty Library, Internet Write a 700- to 1,050-word
paper in which you define PR. Include in your
paper Explain your perso
8MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 1 The Role of Public Relations For
more classes visits www.snaptutorial.com MKT
438 Week 1 The Role of Public Relations Select a
company, business, or non-profit organization and
provide an example about h
9MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 DQ 1 For more classes
visits www.snaptutorial.com What are some
positive and neg
10MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 DQ 2 For more classes
visits www.snaptutorial.com At what stage of
the PR campaign should evaluation occur? Explain
your answer.
11MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 DQ 3 For more classes
visits www.snaptutorial.com How would PR
research impa
12MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 Individual Assignment Public
Relations Case Study (BP) (2 Papers) For more
classes visits www.snaptutorial.com This
Tutorial contains 2 Papers MKT 438 WEEK 2
Public Relations Case Study MKT 438 WEEK 2 Public
Relations Case Study Resource The Practice of
Publ
13MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 Internal Public Relations For
more classes visits www.snaptutorial.com MKT
438 Week 2 Internal Public Relations Resource
The Practice of Public Relations, Ch. 11 Read the
Sony Shoots the Messenger Case Study on page
242 in The Practice of Public Relations, Ch.
11. Answer the three questions at the end of the
chapter located on page 243.
14MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 2 Team Assignment Part I Public
Relations Campaign (Delta Airlines) For more
classes visits www.snaptutorial.com Part I
Public Relations Campaign MKT 438 WEEK
2 Resources The Practice of Public
Relations textbook, University Library, Internet
15MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 DQ 1 For more classes
visits www.snaptutorial.com What PR tools
are critical in building long-term relationships
an organization's publics?
16MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 DQ 2 For more classes
visits www.snaptutorial.com What is your
organization's relationship with the local,
regional, national, and global medi
17MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 DQ 3 For more classes
visits www.snaptutorial.com How critical is
the interna
18MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 How Organizations Proactively
Approach and Respond to Social Responsibility
Sustainability (Microsoft) For more classes
visits www.snaptutorial.com MKT 438 Week 3 How
Organizations Proactively Approach and Respond to
Social Responsibility/Sustainability Select an
organization that has a known interest in social
responsibility
19MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 How Organizations Proactively
Approach and Respond to Social Responsibility/Sust
ainability (Starbucks) For more classes
visits www.snaptutorial.com MKT 438 Week 4 The
Tactical Plan for the Public Relations Campaign
Paper Resource The Practice of Public Relations,
Ch. 9 and Ch. 15 Last weeks assignment dealt
with strategic approaches in public relations.
This w
20MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 Individual Assignment
Organizational and Societal Functions of Public
Relations Paper (2 Papers) For more classes
visits www.snaptutorial.com This Tutorial
contains 2 Papers MKT 438 WEEK 3 Organizational
and Societal Functions of Public Relations Paper
21MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 Phase 1 Public Relations Campaign
for a New Product or Service For more classes
visits www.snaptutorial.com MKT 438 Week 3
Phase 1 Public Relations Campaign for a New
Product or Service Note This Learning Team
assignment has two components. You will be
completin
22MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 3 Team Assignment Part II Public
Relations Campaign Resources (Delta Airlines)
For more classes visits www.snaptutorial.com MK
T 438 WEEK 3 Part II Public Relations
Campaign Resource
23MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 Approach to Crisis Management
Defending an Organizations Reputation For more
classes visits www.snaptutorial.com MKT 438
Week 4 Approach to Crisis Management Defending
an Organizations Reputation Resource The
Practice of Pu
24MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 DQ 1 For more classes
visits www.snaptutorial.com Why is it
important to in
25MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 DQ 2 For more classes
visits www.snaptutorial.com What potential
effects can a crisis have on an organization?
Explain your answer.
26MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 DQ 3 For more classes
visits www.snaptutorial.com Read the case
on the Exxon Valdex. What do you see as the top
PR problems from this case and what would you do
differently if you were in the PR departm
27MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 Individual Assignment Effective
Communication Case Study Analysis For more
classes visits www.snaptutorial.com Resour
ce The Practice of Public Relations Select one
of the following case studies located in The
Practice of Public Rela
28MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers) For
more classes visits www.snaptutorial.com MKT
438 Week 4 Individual Assignment Public Relation
Case Study ( McDonalds)
29MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 The Tactical Plan for the Public
Relations Campaign Paper For more classes
visits www.snaptutorial.com MKT 438 Week 4 The
Tactical Plan for the Public Relations Campaign
Paper Resource The
30MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 4 The Tactical Plan for the Public
Relations Campaign Presentation For more
classes visits www.snaptutorial.com MKT 438
Week 4 The Tactical Plan for the Public Relations
Campaign Presentation Develop an 8- to 10-slide
presentation (Microsoft PowerPoint or Prezi)
with speaker notes that outlines the tactical
elements of your campaign usin
31MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 DQ 1 For more classes
visits www.snaptutorial.com How
has technology impacted the dissemination of
information to global publics?
32MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 DQ 2 For more classes
visits www.snaptutorial.com How can the
power of PR influence and change your point of
view? Is this ethical?
33MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 DQ 3 For more classes
visits www.snaptutorial.com How has
globalization, technology, and diversity affected
PR in the past five years?
34MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 Individual Assignment Managing a
Crisis Using PR Simulation Summary For more
classes visits www.snaptutorial.com Resour
ces the simulation Managing a Crisis Using PR
located on the student website. Complete the
simulation. Write a 600- to 900-word summary
answering the following questions What does
proactive planning mean? What feedback
mechanism would you develop in this situation?
What is an ineffectual way of deploying this
plan? Provide some examples of what not to
35MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 Role and Impact of Social Media in
PR For more classes visits www.snaptutorial.com
MKT 438 Week 5 Role and Impact of Social Media
in PR Resource The Practice of Public Relations,
Ch. 10 Review the Cas
36MKT 438 Inspiring Innovation--snaptutorial.com
MKT 438 Week 5 Team Assignment Final Public
Relations Campaign (Delta Airlines) For more
classes visits www.snaptutorial.com Resources T
he Practice of Public Relations, textbook,
University Library, Internet Part I Write a
700- to 1,050-word paper that will include the
following elements in your Public Relations
Campaign An analysis of the relationship
between the Public Relations Campaign and ma
37MKT 438 Inspiring Innovation--snaptutorial.com