How To Optimize Your Website For Voice Search Assistant? Tips & Tricks

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HOW TO OPTIMIZE YOUR WEBSITE FOR VOICE SEARCH
ASSISTANT?
TIPS TRICKS
Prepared by Sarita Thakur (Blogger and Digital
Markting Expertise)
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Introduction of Voice Search Assistant-
Nowadays audience likes to find the product/
services via voice search using Alexa, Google
Assistant, Cortana or Siri as compared to typing
on the search bar. In Jan 2018 Alpine.AI
calculate there are over 1 billion voice
searches happening per month. Before going
further let me tell you something about voice
search program. These are known as virtual
assistants which offered through a mobile or
smart home device. These assistance uses for
voice queries, create the interface to answer
questions, make recommendations, and perform
actions on requests/command. In real world
people talks to voice search devices with Siri,
Google, if you want to take a selfie just need to
give the command to your VSA, talking to them is
just like you are talking to the human.
Everything will be done without using the mobile
screen
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Here Is The Top Choice Search Assistants List

• Google Assistant- It is the virtual assistant
  device developed by Google and powered by
  Artificial Intelligence which is available in
  mobile and smart home devices.
• Siri- It is the virtual assistant device of
  Apple which is compatible with the S, HomePod,
  and tvOS operating systems.
• Cortana- It is an also a virtual assistant which
  is created by the Microsoft for Windows 10,
  Windows 10 Mobile, Windows Phone 8.1, Invoke
  smart speaker, Microsoft Band, Surface
  Headphones, Xbox One, iOS, Android, Windows Mixed
  Reality,
• Alexa- It is Amazons cloud-based voice service
  available millions of devices which help you to
  build natural voice experience. It also helps to
  offer customers a more intuitive way to interact
  with technology.
• Bixby- Bixby is a virtual assistant device comes
  in the Samsungs Electronics.

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Tricks Tips For Marketers To Optimizing a
Website For
Voice Search Assistant
SEO now changing in the rise of voice search,
people still use keywords as part of their
requirements but these keywords are embedded with
more natural language. Instead of top UI/UX
design company in India searcher using voice
search to ask what/which is the top UI/UX design
company in India so marketers need to structure
content with the natural language because
question always asked from VSA which begin with
who, what, where, which, why and how. A marketer
should think deeply about user intent (for what
he/she looking for) and use open-ended questions
which should be clear and concise and easily
digestible on a mobile device.
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Here Are Some Steps That Will Help You To Make
the Best Search Query For Your Content.
Identify common questions related to your
business in your market on which you are able to
write. Determine which are interesting and suits
your business answer in great depth. After that
select and develop a set of related questions
which are long tail keywords tail phrases. Try
the synonyms of the keywords. Use trigger words
like who, what, how, best top, tips tricks etc.
Try to understand the users intent and create
content around that. Use natural/conversational
language which makes content interesting. Write
the content which is addressing the target
questions. And unique title description.
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V O I C E S E A R C H F E A T U R E D S N I P P
E T S -
Firstly lets know something about featured
snippets Featured snippets are the quick
information/ answer that shows on the top of the
search page while searching/asking something on
google. Featured snippet is a summary of the
answer with page title and URL of the web page
from where its taken. Here is the example of
featured snippets looks like while searching How
can i learn english
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Here I'll Tell You How Snippets Are Helpful For
Content In Voice Search.
When you search any query on a search engine like
what are the tips on writing a ux proposal
then you will see the result in SERP like below
in the screenshot
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S C H E M A M A R K U P A N D V O I C E S E A R C
H -
Schema markup is another important way which
helps to increase rank in voice search. Schema
markup is a code that you need to put in your
website. Schema helps the website in different
ways Makes your website more informative Help
search engine to find you easily on the web.
Beneficial to create snippets featured for your
blog. Boost the Local SEO Google always give the
preference to JSON-LD for schema markup.Simply a
schema tells the search engine about your pages,
address, working hours, upcoming events, when
you added the schema code in your website then
google make the marked-up information searchable
by voice assistants.
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SUMMARY
Think how people will search your product
services as query then make your keywords and
add more Q/A pages to your website. Target long
tail keywords and make them more
descriptive. 1 Use natural language while writing
content. Use H1 Tags with keywords. Appearing in
a Featured Snippet may help in voice search
ranking. The average voice search result page
loads in 4.6 seconds (52 faster than the
average page). So mind that your website loads
faster.
Credit- https//think360studio.com