Title: Outdoor Furniture Industry Statistics & Market Research-Sample
1Global Outdoor Furniture Market Outlook
Global Outdoor Furniture Market Outlook 2024
Opportunity Growth Analysis, 2016-2024
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2Global Outdoor Furniture Market Outlook
Global Outdoor Furniture Market Share(), By
Region-2016-2024
Global Outdoor Furniture Market Size USD
(Billion). 2016-2024
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Sample
Source Goldstein Research
Source Goldstein Research
In 2016, Outdoor Seating accounted for the
highest market share XX in Global Outdoor
Furniture Market
With XX share in 2016, North America dominated
the Global Outdoor Furniture Market
Global Retail sales (), By End Users -2016
Global Outdoor Furniture Market Share (), By
Material Type -2016
Global Outdoor Furniture Market Share(), By
Product Type-2016
Source Goldstein Research
Source Goldstein Research
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Research
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3Global Outdoor Furniture Market Outlook
- In 2016, overall outdoor furniture market was
dominated by the residential market, which
accounted for more than XX of total outdoor
furniture and accessories. Appealing designs and
novel technologies to build outdoor furniture has
also attracted the new consumer base, which is
the key factor determining the sales of new
outdoor furniture market. - The improved focus on high quality outdoor
furniture has also heightened the selections and
combinations of outdoor fabrics that homeowners
and designers are using. Additionally, home size
is an imperative indicator of which sets
consumers are most probable to purchase. For
instance, the size if the U.S residency has
declined from 2,400 sq. ft. in 20118 to 2,200 sq.
ft. in 2015. As a result, this influences the
types of patio sets customers are buying. As
living spaces become smaller, smaller sets with
price labels in between USD 399 and USD 799 will
continue to rise in popularity. - Fresh trends show that outdoor furniture market
is fast-tracking owing to the factors such as
demand for reprocessed plastic lumber popularity
which is commonly known as Envirowood. Outdoor
furniture market is also profited by the
government funding to open more leisure and green
spaces such as gardens, sports area among other
where people can relax. For instance, around 58
of the total inhabitants in United Kingdom claim
to make leisure visit every week. - Further, expanding expenditures over the purchase
of luxury housing and real estate properties will
also aid the progress of outside furniture
market. Over the next five years demand of
purchasing luxury housing properties is expected
to reach 20 by the wealthy population across the
globe. - Retail stores will continue to be the most
lucrative sales channel for outdoor furniture,
followed by direct to consumer channel. However
direct to consumer channel will register a
comparatively higher CAGR than retail stores in
the market through 2022.
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Leisure Lifestyle
Sample
E-commerce
Growing Hospitality Sector
Luxury Housing and Real Estate Properties
Global Outdoor Furniture Market Size (USD Billion)
North America
Europe
USD XX Billion
2016
USD XX Billion
2024
USD XX Billion
USD XX Billion
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4Fig 13 Global Outdoor Furniture Market Size
(USD Billion)-2016-2024
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Sample
Source Goldstein Research
- Global Outdoor Furniture Market is anticipated to
expand at a compound annual growth rate of XX
during the forecast period i.e. 2016-2024. The
market is anticipated to reach USD XX billion by
the end of 2024. The demand for modular and
elegant furniture is growing in urban cities. The
development in housing sector and rapid pace
growth of metro cities is changing the living
standards and lifestyle of the population. The
rising tend of home décor and home furnishing
with modular and stylish furniture is the major
reason behind the flourishing growth of global
outdoor furniture market. - Furniture industry is highly unorganized in high
potential developing regions due to presence of
large number of local wholesalers and furniture
shops. The wide scale availability of raw
material such as wood, mica and other accessories
along with cheap labor force are the two major
factors which are responsible for the
un-organized segment of this industry. - Online space furniture store market is projected
to expand at a CAGR of XX during 2016-2024 when
compared to offline with XX CAGR during
2016-2024 online channel estimated to gain high
jump in urban regions across the globe.
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- Rapid Urbanization is Driving the Outdoor
Furniture market - Growing urbanization across the globe and others
is supporting the culture of housing societies.
Moreover, the corporate sector globally is
uplifting on the back of ease of doing business
reforms introduced by the government - The pace in urbanization further boost the demand
for modular and western style furniture in
developing countries. The demand for durable and
hybrid seating furniture is expected to drive the
global outdoor furniture market - The technological advancements such as
availability of high speed internet networks such
as 4G and spiked absorption of smart gadgets such
as smart phones and tables is boosting the
e-retail sector globally. These advancements
further provides ease to the customers to buy
furniture through online channels - The rising trend of modular and state of the art
furniture among the population living in urban
cities is boosting the growth for furniture - Moreover, the rising growth of wood industry in
Global further compensate the price of furniture.
On the back of these factors the furniture
industry is expected to propel in Global
Recent News and Trends
- The 100 FDI in retail sector further increasing
the penetration of international players in the
Indian market such as Ikea. The rising foreign
direct investment in retail sector further
enhances the furniture industry in India - Worlds largest furniture retailer Ikea is
investing USD XX Million in India as part of
plans to have XX stores across the globe by 2025.
These rapid investments in furniture industry
further change the scenario of global furniture
market - The rising trend of online and mobile shopping
further boost the demand for furniture through
online channels. Various furniture companies such
as Pepperfry, Urban ladder and others are
creating huge demand from these online channels - Online retailers utilize interest-based
advertising to target internet users whose
browsing behavior indicates they might be
interested in certain categories of products
Sample
- Impact Analysis-
- Rapid urbanization and growing demand for modular
and compact furniture is expected to heavily
impact on the growth of furniture market in near
future - With the housing market returning and buyers
feeling more comfortable with the economy, its
good news for the furniture industry since the
housing and real estate market are the largest
drivers of industry demand. there has been a
steady annual increase of about 4.5 in new
furniture sales among global furniture
manufacturers
Fig 5-3 Influence of Loyalty Programs in
Selecting Furniture Retail Brands- by Different
Generations ()
Source Primary Source
6- Unorganized Industry in Majority of the Regions
- It is a challenging task for the major players
to generate the revenue and to maintain the
growth of their share in furniture market across
the globe. The major challenge for the key
players is the presence of large number of
unorganized players - The major part of this industry, approximately
more than 80 is in the unorganized sector. The
remaining part comprises of large manufacturers,
such as, Godrej Boyce Manufacturing Co. Ltd.,
BP Ergo, Featherlite, and others - The unorganized players sell their product
through local shops which decreases the cost of
distribution channel. Thus, they can easily sell
their product at low cost by maintaining their
margin cost as well - The presence of large number of local furniture
manufacturers further hampers the growth of
organized global furniture market. Further, the
unorganized players in the furniture industry
offers the same products as of organized players
but at low prices. However, at some point the
quality of the material is also compromised by
unorganized players without the knowledge of the
consumers. The population further incline towards
the low cost furniture products
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Sample
Fig 17 Reason behind the growth in Global
Furniture Market-2016-2024
- Impact Analysis-
- The presence of large number of unorganized
players in the furniture industry is restraining
the growth of global furniture market. - The rich and upper middle class is typically very
attentive to design and quality, so price is
rarely a determining factor. However, the middle
class population is creating a huge demand for
furniture on the back of price of the products - High cost of modular furniture is one the major
reason behind the sluggish growth of furniture
market in Global. On the other hand presence of
counterfeit products at low cost by the
unorganized players is limiting the growth of
furniture industry
Source Goldstein Research
Impact on Global Outdoor Furniture Market
7- As living conditions continue to improve in China
and other developing countries people are
becoming more and more willing to invest in home
decoration. Consumers increasing purchasing
power has driven the furniture market to develop
in leaps and bounds. In 2016, the total sales of
furniture manufacturing enterprises grew XX year
on year to USD XX billion in APAC region, while
total profits grew XX year on year to USD XX
billion. - Luxury/branded goods consumers These consumers
want furniture to reflect their taste and style.
While making their purchase, they would also like
to enjoy aesthetics and cultural elements. They
are at the forefront of trends in aesthetics,
lifestyle and price concepts. - An increasing number of consumers, in particular
mid-to-high end consumers and childrens
furniture consumers, choose to embrace new living
concepts, such as the eco home. These consumers
have a strong preference for environment-friendly
furniture, such as odour- and formaldehyde-free
products/
Fig 17 Global Outdoor Furniture Market Share,
By Product Type, 2016-2024
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Sample
Source Goldstein Research
Fig 17 Global Outdoor Furniture Market Y-O-Y
Growth, By Product Type, , 2016-2024
Fig 17 Global Outdoor Furniture Market Size
(USD Billion), By ProductType-2016-2024
Source Goldstein Research
8- The global market for outdoor furniture is
growing. Consumers increasingly use their garden
as living space, a place for active and passive
recreation. Therefore, outdoor furniture has to
meet the same needs as indoor furniture.
Sustainability and design are becoming
increasingly important. Another trend is
developing furniture for relatively small spaces
like balconies. The Europe is an especially
interesting focus region, with a strong market
for developing countries. - Growing disposable and per-capita income in the
Middle East and Asian countries offers huge
potential for outdoor furniture. High net worth
individuals buy free-hold residential properties
in Middle East which has open/large gardens and
private beach which requires extensive use of
exclusive outdoor wooden furniture. - Further, the hotel FB space continues to show
growth, with overall consumer spending increasing
XX percent in 2017 and showing a robust XX
percent annual growth since 2011.
Fig 17 Global Outdoor Furniture Market Share,
By Food Products, 2016-2024
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Source Goldstein Research
Fig 17 Global Outdoor Furniture Market Y-O-Y
Growth, By Food Product Type, , 2016-2024
Source Goldstein Research
Fig 17 Consumer Preferences To Shop For
Furniture, By Different Demographics
Source Goldstein Research
9Fig 17 Global Outdoor Furniture Market
Attractiveness-By Product Type, 2016-2024
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CAGR ()
Market Size (USD Million)
Tables
Day Beds and Sun lounges
Source Goldstein Research
Sample
Outdoor seating holds the largest revenue share
in the global outdoor furniture market. Further,
hospitality sector is likely to boost the sales
of day beds and sun lunges over the forecast
period. Demand in the outdoor furniture market
has been extending from specialised sectors, such
as star-grade hotels, restaurants, exclusive
clubs, leisure venues and residential
communities, to the home sector, including
private gardens, rooftops and terraces.
Development in the home sector is gathering
momentum. Outdoor furniture is increasingly
popular in the Chinese market. Available in an
increasing variety, outdoor furniture mainly
falls under the following categories beach beds,
rattan chairs, leisure chairs, bamboo chairs, and
other outdoor furniture items. Among these,
rattan chairs and leisure chairs account for a
bigger share.
Fig 17 Global Outdoor Furniture Market BPS
Analysis- By Type 2016-2024
Source Goldstein Research
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North America Outdoor Furniture Market Size (USD
Billion)-2016-2024
Sample
Source Goldstein Research
North America North America Outdoor Furniture
Market Size (USD Billion), By Product
Type-2016-2024
North America North America Outdoor Furniture
Market Size (USD Billions), By Country-2016-2024
Source Goldstein Research
Source Goldstein Research
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United States Outdoor Furniture Market Size (USD
Billion), Compound Annual Growth Rate (), Y-O-Y
Growth Rate (), 2016-2024
Sample
Source Goldstein Research
Key Insights
Fig 24 U.S Increase in No. of Furniture Retail
Stores, 2012-2016
- According to Goldstein Research U.S households
spent over nearly USD XX billion on the outdoor
market (include furniture, shade products and
grills) and about USD XX billion alone on outdoor
furniture in 2016 and it is predicted that XX
more of U.S households plan to purchase an
outdoor furniture in the coming year. - According to the U.S Census Bureau there were
83.1 million millennial in 2015 and tis
demographic presents more than one quarter of the
nations population making them the largest age
demographic and potential consumers in the
united States.
Source Goldstein Research
According to Casual Living and Apartment Therapy
survey, nearly XX of all outdoor furniture sales
comes from home improvement and discount
department stores. The same survey also revealed
that the vast majority of consumer who shop at
these retail stores signified that price was the
most important purchasing consideration, followed
by quality/durability and style/design. Its also
important to note that 67 of sales in outdoor
patio furniture occurs between the months of
March and June. For most of the United States
except Midwest region, the most popular month to
buy is May
12North America Outdoor Furniture Market
Attractiveness-By Country, 2016-2024
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CAGR ()
Market Size (USD Billion)
Source Goldstein Research
Sample
According to the above graph, U.S. outdoor
furniture market is anticipated to be the most
attractive market across all the countries in
outdoor furniture market, for new entrants
looking to enter in the market, existing players
looking for business expansion and investors
seeking investment opportunities over the
forecast period i.e. 2016-2024 The United States
has increased its furniture exports to the tune
of achieving USD XX Billion USD in 2016. It also
has increased its furniture imports by about XX
over the last year, mostly coming from China and
Vietnam. The import figure translated to about
USD XX billion in 2016, and with such numbers the
US is considered the largest importer of
furniture in the world today. Furthermore, some
US furniture companies have gone a step even
further by opening factories in Asia
North America North America Outdoor Furniture
Market BPS Analysis- By Country, 2016-2024
Source Goldstein Research
13IKEA (Company Overview Business Strategy)
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Founded 1943
Website www.ikea.com
Employees 147,000
Headquarters Netherlands
Company Overview
Key Products
Home Electronics
Indoor Gardening
Outdoor Furniture
Baby Children's Products
Bathroom Storage
Desks
Eating
- IKEA is a Swedish-founded Dutch-based
multinational group, that designs and sells
ready-to-assemble furniture, kitchen appliances
and home accessories. - As of November 2017, IKEA owns and operates 415
stores in 49 countries. In fiscal year 2016, USD
XX billion worth of goods were sold, a total that
represented a XX percent increase over 2015. The
IKEA website contains about 12,000 products and
is the closest representation of the entire IKEA
range. There were over XX billion visitors to
IKEA's websites in the year from September 2015
to August 2016. - More than half of the production i.e. XX of the
production is in Europe and the company has 315
IKEA Group stores in 27 countries across the
globe - Most of IKEA's stores and factories were
previously owned by INGKA, a holding company
controlled by the Stichting INGKA Foundation, one
of the 40 wealthiest foundations in the world
Sample
Business Strategy
Offering the lowest prices Cost effectiveness is
one of the solid bases of IKEA competitive
advantage. The global furniture retailer is able
to offer low prices thanks to a combination of
economies of scale and technological integration
into various business processes. International
market expansion strategy The home improvement
and furnishing chain has traditionally engaged in
new market development in an aggressive manner.
IKEA Group has 340 stores in 28 markets
worldwide, 22 Pick-up and Order Points in 11
countries, 41 Shopping Centres in 15 countries
and 38 Distribution sites in 18 countries. The
company is planning to open stores in India and
Serbia in medium term perspective. Increasing
variety of products Great range of products also
belongs to the list of IKEA competitive
advantages. There are 9500 products across in
IKEA portfolio and the company renews its product
range annually launching approximately 2,500 new
products. The company is also increasing its
presence in food and catering industries.
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