What is the biggest challenge for Letgo clone ?

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What is the biggest challenge for Letgo?
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• While Airbnb Uber are believing that Letgo has
  empowered its users with this simplified business
  model. Lets look into the business model canvas
  of Letgo for taking the clear view.

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• Value propositions
• Users and buy and sell used goods
• Chat with each other
• Featured listing feature for quick selling
  purpose
• Customer relationship
• Assistance through the website
• Self -taught

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• Customer segments
• Sell old goods
• Buy old goods
• Chat in the platform
• Negotiate in the platform
• Buyer should pay the seller offline
• Revenue streams
• Revenue from ads
• Revenue from bump ads

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• Unlike other online classifieds platforms, Letgo
  has made everything else will fall in its place
  without complicating the structure.
• A great lesson from Letgo is that putting up an
  ad should be not be complicated. Letgo redefined
  the digital ads platform with its image
  recognition. All a user need to do is to upload
  an image and the AI recognizes the product and
  tags it under the relevant category.

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• The real challenge for Letgo at the moment is
  tackling the social networking giant that is
  introducing a new feature where its users can buy
  and sell products through socializing.
• There is no fact that Facebook is having more
  active users than any other apps. And the concept
  of introducing marketplace is a hit, a minimal
  hit to make it sound more general.
• Letgo has managed to raise its number of users
  than craigslist and sustained its reputation
  through the traditional marketing practice.

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• While Letgo took the long road and scrapped the
  efforts of other classifieds platforms, Facebook
  did it reversely. Or to be honest, Facebook
  already knew that the marketplace will nail the
  shopping concept. And it was right. By knowing or
  knowingly the Facebook used the reverse marketing
  concept.
• The point that Facebook has highlights like
  groups and communities making the high road
  eternally so painful for how does Letgo will
  sustain this market. And its groundless to say
  that they also dont need to bother about their
  investments.

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• While this was the major challenges for Letgo,
  it also happened for it to meet its soul
  competitors. Popularly was known as Letgo clone
  or online classified businesses like Letgo. These
  type of companies did not imitate Letgo but they
  were inspired and established their online
  classified business using Letgo clones that are
  available in the market. Though Letgo clones
  purpose is not to replicate Letgo but to provide
  pathways for organizations that can use these
  clones to simplify the procedure.
• While talking about the Letgo Clones will be a
  vast subject which we dont want to do for now.

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• Do you know what stood as Letgos backbone?
• It was monotony innovation that won the
  campaign for Letgo against counterparts. And with
  challenges like these Letgo can overcome this
  too.
• See the pattern?

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• What do you think?
• My general opinion is If youre willing to
  create a classified business you should always
  research your competitors. This process is not
  something you do in the beginning or at the end.
  This must be an ongoing process, where you can
  analyze more about your company. This will also
  helpful while creating a unique selling point for
  your business.
• Please share it with Appkodes Joysale.