NMIMS 2019 MBA ASSIGNMENTS - In your opinion, would it be considered appropriate to pursue a Combination Strategy State your response with appropriate justifications & reasons - PowerPoint PPT Presentation

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NMIMS 2019 MBA ASSIGNMENTS - In your opinion, would it be considered appropriate to pursue a Combination Strategy State your response with appropriate justifications & reasons

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Title: NMIMS 2019 MBA ASSIGNMENTS - In your opinion, would it be considered appropriate to pursue a Combination Strategy State your response with appropriate justifications & reasons


1
Strategic Managementinfo_at_answersheets.in91
95030-94040
2
  • Strategic Management
  • 1. Chinas largest commercial vehicle firm Beiqi
    Foton wishes to enter Indias Automotive market.
    Conduct a PESTLE analysis for Beiqi in India
    suggest whether Beiqi should enter India or
    otherwise. (10 Marks) 
  • 2. You have been appointed as a Strategy
    Consultant to Dolce Gabbana Italian brand
    wanting to enter India. Which one of Porters
    Generic Strategies would you choose to be
    operational in India explain the reasons in
    detail behind your choice of strategy? Once the
    strategy has been chosen, explain the categories
    of customers you would target? (10 Marks)

3
  • 3. You are the Chairman of Nissan Motors in
    Japan. Your Indian subsidiary Nissan India has
    managed to gain only 1.9 of the market share so
    far Competitor brands such as Maruti Hyundai
    account for 50 17 of the market shares
    respectively. a. What turnaround strategies can
    you suggest to arrest the decline of revenues
    profitability of your company? (5 Marks) 
  • b. In your opinion, would it be considered
    appropriate to pursue a Combination Strategy?
    State your response with appropriate
    justifications reasons. (5 Marks)

4
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