airbnb book rooms with locals

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Book rooms with locals, rather than hotels
This is a PowerPoint reproduction of an early
AirBnB pitch deck via Business Insider
_at_http//www.businessinsider.com/airbnb-a-13-billio
n-dollar-startups-first-ever-pitch-deck-2011-9
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Problem
Price is an important concern for customers
booking travel online
Hotels leave you disconnected from the city and
its culture
No easy way exists to book a room with a local or
become a host
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Solution
A web platform where users can rent out their
space to host travelers to
Make Money When hosting
Save Money When traveling
Share Culture Local connection to the city
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Market Validation
630,000
17,000
On temporary housing site couchsurfing.com
Temporary housing listings on SF NYC Craigslist
from 07/09 07/16
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Market Size
532 M
Budget and online trips Serviceable available
market
1.9 Billion
10.6 M
Trips booked (worldwide) Total available market
Trips w/a bb Market share
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Product
www.Airbnb.com
Search by city
Review listings
Book it!
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Business Model
We take a 10 commission on each transaction
200M
20
10.6M
Trips w/abb
Average fee
Revenue
2008-2011
70/night _at_ 3 nights
Share of Market
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Market Adoption
Events Target events monthly
Partnerships Cheap/alternative travel
Craigslist Dual posting feature
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Competition
Affordable
Offline Transaction
Online Transaction
Expensive
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Competitive Advantages
1st to Market
Host Incentive
Design Brand
List Once
Profiles
Ease Of Use
Search by price, location check-in/check-out
dates
Browse host profiles, and book in 3 clicks
Memorable name will launch at historic ONDC to
gain share of mind
Hosts post one time vs. daily on craigslist
They can make money over couchsurfing.com
For transaction-based temporary housing site
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Credits

• Photos - Many thanks to

Pixabay (CC0 Public Domain License) Freepik (CC0
Public Domain License) Pexels (CC0 Public Domain
License)