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FOR MORE CLASSES VISIT www.mkt421edu.com Purpose of Assignment A well planned distribution channel system is a key component of the marketing – PowerPoint PPT presentation

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Title: MKT 421 EDU Become Exceptional--mkt421edu.com


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MKT 421 EDU Become Exceptional--mkt421edu.com
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Assignment Distribution channel Article
Review (sports apparel company) FOR MORE CLASSES
VISIT www.mkt421edu.com   Purpose of Assignment
A well planned distribution channel system is a
key component of the marketing mix that helps
meet customer demands and achieve company goals.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Assignment Understanding Marketing and
Customer Relationships (2 Papers) FOR MORE
CLASSES VISIT www.mkt421edu.com   This Tutorial
contains 2 Papers Purpose of Assignment
Understanding marketing as a multi-step process
relying on building successful customer
relationships is essential to helping
organizations grow and achieve their goals.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Entire Course FOR MORE CLASSES VISIT
www.mkt421edu.com   MKT 421 Week 1 Apply Why We
Buy a Product (2 Papers) MKT 421 Week 4 Apply
Marketing Lemonade (Part 1) MKT 421 Week 5 Apply
Marketing Lemonade (Part 2)
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Final Exam Guide (New) FOR MORE CLASSES
VISIT www.mkt421edu.com   1. Blending
the firm's promotion efforts to convey a complete
and consistent message is the goal of
Sales management communications. Integrated
promotional marketing. Sales promotion
communications.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Final Exam Guide (New, 2019) FOR MORE
CLASSES VISIT www.mkt421edu.com _________ is
best defined as the process of continuously
obtaining information on events happening outside
a company to recognize and interpret possible
trends that affect marketing. Relationship
marketing Digital marketing Customer relationship
management Environmental scanning
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Final Exam Guide FOR MORE CLASSES VISIT
www.mkt421edu.com   1. Blending the
firm's promotion efforts to convey a complete and
consistent message is the goal of
Sales management communications. Integrated
promotional marketing. Sales promotion
communications. Integrated marketing
communications.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Mapping the Product Life Cycle (PLC)
Presentation FOR MORE CLASSES VISIT
www.mkt421edu.com   MKT 421 WEEK 3 Mapping the
Product Life Cycle (PLC) Presentation Purpose of
Assignment The Product Life Cycle (PLC) is a
vital component of the marketing plan. Monitoring
products and services as they flow through this
process helps marketing managers
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Signature Assignment The Entrepreneurial
Marketing Manager FOR MORE CLASSES VISIT
www.mkt421edu.com   Purpose of Assignment A
well planned distribution channel system is a key
component of the marketing mix that helps meet
customer demands and achieve company goals.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Solving the Problem Five-Step Marketing
Research Approach Presentation FOR MORE CLASSES
VISIT www.mkt421edu.com The purpose of this
assignment is to place students in the active
role of a marketing manager with a problem
threatening the organization's survival.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Apply Why We Buy a Product (2
Papers) FOR MORE CLASSES VISIT
www.mkt421edu.com Scenario You are sitting in
your home and you pick up a package of Oreos (or
some other product of your choosing). After
realizing that you have purchased this product
for years, you wonder,
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com Select an
organization with which you are familiar. How
does your selected organization use the different
components of the marketing mix? How does the
marketing mix affect the development of your
selected organizations marketing strategy and
tactics?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   Assume you are
the newly hired marketing manager of a company.
As you spend time with other peer marketing
managers, you realize that the company doesnt
place an emphasis on planning within the
marketing organization.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Elevator Pitch (2 Papers) FOR
MORE CLASSES VISIT www.mkt421edu.com   This
Tutorial contains 2 Papers Create a 700-word
elevator pitch that includes the following
Summarize your background and what makes you
unique (your competitive advantage/differentiation
) in a one-paragraph elevator pitch.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Individual Assignment Defining
Marketing FOR MORE CLASSES VISIT
www.mkt421edu.com Resource University
Library Write a 700- to 1,050-word paper in which
you define marketing. Include in your paper your
personal definition of marketing and
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Individual Assignment Favorite
Brand Paper (2 Papers) (New) FOR MORE CLASSES
VISIT www.mkt421edu.com   This tutorial contains
2 different papers Write a 750- to 1,000-word
paper in which you identify your favorite brand
and explain why it is your favorite. In the paper
you should do the following
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Marketing and Buying Behaviors
FOR MORE CLASSES VISIT www.mkt421edu.com MKT 421
Week 1 Marketing and Buying Behaviors Marketing
is really a study in behaviors what do we
consume and why. As you start to sink your teeth
into some new concepts within marketing, reflect
for a moment about your own buying behaviors.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 1 Practice 4Ps of Marketing FOR
MORE CLASSES VISIT www.mkt421edu.com   Complete
the 4Ps of Marketing click and drag in
Connect. Note You have unlimited attempts to
complete this assignment.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Assignment Elements Of A Marketing
Plan Paper (2 Papers) FOR MORE CLASSES VISIT
www.mkt421edu.com   This Tutorial contains 2
Papers Review the video case study "Geek Squad
A New Business for a New Environment" on pp.
88-89 in your textbook. Keep this case study in
mind as you complete this assignment.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com What is
marketing research? How has the Internet affected
marketing research? As a part of your answer,
address time, cost, approaches, and validity. Why
is marketing research important to developing
marketing strategy?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com What is
competitive intelligence? What is the importance
of competitive intelligence and analysis in
modern-day marketing? How can a companys
marketing organization ensure that it is able to
identify newly emerging competitors in time to
plan and execute an effective marketing strategy
in response to these competitors?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Individual Assignment Marketing
Mix Presentation (2 PPT) FOR MORE CLASSES VISIT
www.mkt421edu.com   This Tutorial contains 2
Different PPT Select a company currently
experiencing marketing changes. Create a 6-slide
Microsoft PowerPoint presentation (including a
title slide) that analyzes that company's
marketing mix
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Individual Assignment Marketing
Mix FOR MORE CLASSES VISIT www.mkt421edu.com   R
esources University Library, Internet Write a
1,400- to 1,750-word paper in which you describe
the elements of the marketing mix (product,
place, price, and promotion). In addition,
select an organization with which you are
familiar and describe how each one of the four
elements of the marketing mix affects the
development of the organizations
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Individual Assignment Personal
Branding Plan Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421edu.com   This Tutorial contains
2 Different Papers Write a 750- to 1000-word
paper that does the following Summarizes your
background and what makes you unique in a
1-paragraph elevator pitch Identifies 3 to 4
companies you want to work for, and an
explanation as to why
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Practice Market Research Process
FOR MORE CLASSES VISIT www.mkt421edu.com   Watch
the Market Research Process video in
Connect. Answer the questions that follow. Note
You have unlimited attempts to complete this
assignment.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 2 Team Assignment Marketing Plan
Phase 1 FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Internet Create a new product or service
for an existing organization. This product or
service will be the basis for your Marketing
Plan Paper. Obtain your instructors approval of
your product or
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Assignment Positioning
Presentation (New, 2 PPT) FOR MORE CLASSES VISIT
www.mkt421edu.com   This Tutorial contains 2
Presentations Using the same company you chose
for your Week 2 assignment, choose a product or
service the company offers on which to
focus. Identify the important attributes for your
chosen product and select two key variables for
your perceptual map.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com Select a product
with which you are familiar. What stage is your
selected product at in the product life cycle?
Provide rationale for your answer. Based on your
knowledge of the product life cycle, what types
of changes will occur to your selected product as
it continues through the product life cycle?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com Select a product
or service. Then select three different
organizations that provide your selected product
or service and compare the prices associated with
your selected product or service. What is the
difference between the prices among the different
organizations? What is the rationale for this
difference?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Individual Assignment Marketing
Research Paper FOR MORE CLASSES VISIT
www.mkt421edu.com Resources University Library,
Kudler Fine Foods Virtual Organization Use the
Virtual Organization link on the student website
to access additional company information on
Kudler Fine Foods. Write a 1,050- to 1,400-word
paper in which you justify the
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Individual Assignment Perceptual
Map Presentation (2 Sets) (New) FOR MORE CLASSES
VISIT www.mkt421edu.com   This tutorial contains
2 different papers Review "perceptual mapping"
located on the Week 2 ERR page. Review the
example perceptual map in Exhibit 4-14 in Ch. 4
of Basic Marketing.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Practice BMW Video Case FOR MORE
CLASSES VISIT www.mkt421edu.com   Complete the
BMW video case in Connect. Answer the questions
that follow. Note You have unlimited attempts
available to complete this assignment
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Team Assignment Marketing Plan
Phase 2 FOR MORE CLASSES VISIT
www.mkt421edu.com Resources University Library,
Internet Use the product or service you selected
for your Marketing Plan Phase I Paper. Write a
1,400- to 1,750-word paper in which you address
the following
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 3 Team Assignment Strategy and
Positioning Paper (2 Papers) (New) FOR MORE
CLASSES VISIT www.mkt421edu.com This tutorial
contains 2 different papers Select a new product
or service that will be launched by either an
existing organization or one you will create.
This product or service will serve as the basis
for the Marketing Plan you will write throughout
the course.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Apply Marketing Lemonade (Part 1)
FOR MORE CLASSES VISIT www.mkt421edu.com Scenario
Your team is looking for a way to make some
revenue as either a for-profit or not-for-profit
organization. This organization can market
locally, nationally, or internationally. The
product that you have decided to sell is lemonade.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Assignment Marketing Research
Report (2 Papers) FOR MORE CLASSES VISIT
www.mkt421edu.com This Tutorial contains 2
Papers Your company has decided to launch a new
line of products. Create a 1,400-word report and
include the following information
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com What is a
distribution channel? What is the relationship
between channels of distribution and logistics?
How does geographical location affect your
selection of distribution channels?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com What are the
similarities and differences between promotional
push strategies and promotional pull strategies?
What is an example of a situation in which an
organization would use a push strategy? What is
an example of a situation in which an
organization would use a pull strategy?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Individual Assignment Blue Ocean
Strategy Paper (2 Papers) FOR MORE CLASSES VISIT
www.mkt421edu.com This Tutorial contains 2
Different Papers Write a 750- to 1,000-word paper
that describes the importance of blue ocean
strategy and identifies a product or service that
would be considered a blue ocean move. Include
the following
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Individual Assignment Using
Perceptual Maps in Marketing Simulation FOR MORE
CLASSES VISIT www.mkt421edu.com Resources Using
Perceptual Maps in Marketing simulation Complete
the simulation, Using Perceptual Maps in
Marketing, located on the student website.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Logistics and Distribution FOR
MORE CLASSES VISIT www.mkt421edu.com MKT 421
Week 4 Logistics and Distribution There are
basically five approaches for entering an
international market usually the choices and
risks are very product dependent. Assume you are
a consultant specializing in global logistics and
distribution.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Practice Final Price and Profit
Equations FOR MORE CLASSES VISIT
www.mkt421edu.com Complete the Final Price and
Profit Equations case analysis in Connect. Note
You have unlimited attempts to complete this
assignment.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Practice Supply Chain Video Case
FOR MORE CLASSES VISIT www.mkt421edu.com Complete
the Supply Chain video case in Connect. Answer
the questions that follow. Note You have
unlimited attempts to complete this assignment
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Team Assignment Marketing Plan
Phase 3 FOR MORE CLASSES VISIT
www.mkt421edu.com Resources University Library,
Internet Use the product or service you selected
for your Marketing Plan Phase I Paper. Write a
1,400- to 1,750-word paper to include the
following information Describe the attributes
of your product or service in detail.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 4 Team Assignment Product, Pricing,
and Channels Paper Paper (2 Papers) (New) FOR
MORE CLASSES VISIT www.mkt421edu.com This
tutorial contains 2 different papers Use the
product and organization you identified in your
Week 3 Strategy and Positioning Paper. Write a
1,500- to 2,000- word paper that includes
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Apply Marketing Lemonade (Part 2)
FOR MORE CLASSES VISIT www.mkt421edu.com Scenario
Using the same organization and the lemonade
drink from the Week 4 Learning Team assignment,
develop an analysis for the bank. The bank will
be using this information to make their final
decision on how, and if, to fund your companys
new and unique lemonade
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com Florida's
Department of Citrus and a coalition of consumer
groups have launched an attack on your company
for deceptive marketing because your company
markets its SunShine drink as fruit juice even
though the drink contains less than 5 fruit
juice.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com You are the
marketing manager for a leading coffee chain.
Your company has made the decision to expand
internationally, specifically into China. What
are some environmental factors that you will need
to consider in marketing your coffee in China?
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Individual Assignment
Environmental Factors FOR MORE CLASSES VISIT
www.mkt421edu.com Resources University Library,
Internet Select an organization with which you
are familiar that conduct both domestic and
global marketing. Write a 1,050- to 1,400-word
paper in which you identify the environmental
factors that affect global and domestic marketing
decisions.
50
MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Individual Assignment Map the
Supply Chain Paper (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421edu.com This tutorial
contains two sets of Paper Select an industry.
Write a 750- to 1,000-word paper that identifies
each link in the supply chain and the purpose and
value in each.
51
MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Practice Google An Integrated
Marketing Communications Perspective FOR MORE
CLASSES VISIT www.mkt421edu.com Complete the
Google An Integrated Marketing Communications
Perspective video case in Connect. Answer the
questions that follow. Note You have unlimited
attempts to complete this assignment.
52
MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Practice Product Advertising at
Kelloggs FOR MORE CLASSES VISIT
www.mkt421edu.com Complete the Product
Advertising at Kelloggs case analysis in
Connect. Note You have unlimited attempts
available to complete knowledge checks.
53
MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Team Assignment Final Marketing
Plan and Presentation (2 sets) (NEW) FOR MORE
CLASSES VISIT www.mkt421edu.com This tutorial
contains two sets of Paper and Presentation Combin
e your Strategy and Positioning and Product,
Pricing, and Channels papers along with your
promotional strategy into a single Marketing Plan.
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MKT 421 EDU Become Exceptional--mkt421edu.com
MKT 421 Week 5 Team Assignment Marketing Plan
Final Paper and Presentation FOR MORE CLASSES
VISIT www.mkt421edu.com Resources University
Library, Internet Use the Marketing Plan Outline
listed on the student website as a guide. Write
a 6,300- to 7,000-word paper integrating your
previous Learning Team assignments into a final
Marketing Plan Paper.
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MKT 421 EDU Become Exceptional--mkt421edu.com
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