Title: Importance of Press Release for Business Promotion
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2Importance Of PressRelease For Business Promotion
3What Is Press Release??
Press Release or news release is a public
relations tool that is used to make suggestions
to journalists, editors, bloggers or other
thought-leaders. The goal is to get others to
publish, broadcast, post, or shareinformation
you want others to know about.
4What Press Releases Do??
Pree Releases are the most cost- effective way
of building Awareness about your business
and what you do. Press releases Have more
credibility than paid advertisin because they are
regarded as news and are often delivered by means
of a third party.
5Why Press Releases Are More Important Than Ever??
Announcing a new product or service
Improving brand image
Images help drive interest
Instant world-wide distribution
Expanding public knowledge
Viral possibilities
Portability and convenience
Search engine optimization
6Why and how your company should use
Press releases??
A new Product or Service
A new Application or Design
Awards or Certifications
Opening of a new Plant
new Hirings
Viral possibilities
other Important Milestones
7Benefits of Using a Press
Release
2) You build links.
1) It will be picked up by other publications.
4) They refine your messaging.
3) They help journalists check information.
5) The best press releases provide content for
other marketing channels.
8Tips For Press Realse Writing
Keywords Find Keywords Your Customer Will Type
Keywords Use other words that relate to your Keywords
Keywords
PR istributio Submit to Free Press Release Services
PR istributio n Submit to Free-Based Press Release Services
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9Tips For Press Realse Writing
Link Variation Get Backlinks From Many Different Websites
Link Variation Link To Many Different Websites
Link Variation
Deep Linking Link to Many Different Websites
Deep Linking Use Different Anchortext To
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