Title: Effective Outdoor Advertising Tips
1(No Transcript)
2Introduction
Best Hoarding Advertising companies in andhra is
one of the oldest and most prominent ways for
business owners to market their products and
services. Effective outdoor advertising is a
great way to impact audiences consistently and on
a large scale. However, with the overwhelming
amount of sensory overload around us, its
difficult to catch a consumers attention.
Thats why its important to know how to use
outdoor advertising effectively.
3Types of Outdoor Advertising
There are many different types of outdoor
advertising. They include Billboard
advertising Point of sale displays Usually
found near the checkout counter to attract
impulse buyers Street furniture Advertising
found on bus shelters, kiosks, telephone booths,
etc. Mobile billboards Found on the side of a
truck or bus Guerilla advertising Low cost,
unconventional marketing and usually involving an
outdoor public display
4Cost of Outdoor Advertising and Its Effectiveness
Outdoor advertising is not cheap, and you will
pay more if you choose to advertise in a visible,
busy space. Although the cost can be high,
this is necessary if you want to ensure your ad
is seen by a large population of people. Also,
the size of your sign will also be a major factor
in the cost and effectiveness of your
advertising. If your sign is not easily
visible by your target audience, even the best
advertisements wont make an impact. A system
called Gross Ratings Point (GRP) tells how
effective your advertisement will be.
5Look at the Competition
Look at what the competition is doing for
inspiration. This way you can analyze what is
working for them and what is not. By doing
this you can strategically design your campaign
for success. However, be careful not to put
your attempts at a good marketing campaign in
jeopardy by calling out your competition.
6Conclusion
Outdoor advertising is a great way to market your
product. However, if you do not use it
effectively, its a waste of money. Most
importantly, do your research before putting
yours up. When advertising is done correctly,
your company will benefit tremendously.
7For more information Visit http//andhra.adinnou
tdoors.com/
8THANKS FOR LISTENING!