7 TIPS TO CLOSING SALES IN B2B THROUGH PERSISTENT FOLLOW UP

1
7 TIPS TO CLOSING
SALES IN B2B THROUGH PERSISTENT FOLLOW UP B Y
, M R . M I H I R S H A H A W A R D W I N N I N
G S A L E S T R A I N E R YATHARTH MARKETING
SOLUTION
2
A N I N F O R M A L S E T T I N G C A N C O N S
I D E R A B L Y H E L P Y O U
1. Consider the right channel for reaching out
to your prospect
E S T A B L I S H A R E P O R T W I T H T H
E P R O S P E C T . T H I S D O E S N O T H A
V E T O D I R E C T L Y B E A B O U T M A K I
N G A S A L E B U T R A T H E R A B O U T E N
T E R I N G T H E A T T E N T I O N O F T H E A U
D I E N C E .
3
Y O U H A V E T O S T A N D O U T F R O M L I T
E R A L L Y H U N D R E D S O F

• C O M P E T I T O R S W H I C H A R E T H E C O
  M M E R C I A L
• E M A I L S . T H E M O S T E F F E C T I V E W
  A Y T O A C C O M P L I S H T H A T I S T
  O S T A N D O U T W I T H A N
• A B S O L U T E L Y
• R E L E V A N T S U B J E C T L I N E .

2 . C R A F T A P E R S U A S I V E S U B J E C
T L I N E F O R Y O U R E M A I L S
4
3 . N U R T U R E E V E R Y L E A D

• W H E N Y O U N U R T U R E L E A D S B Y H E L
  P I N G T H E M , A N D N O T
• P R E S S I N G F O R C L O S U R E E V E R Y S
  I N G L E T I M E , Y O U B U I L D T R U S T
  T H A T W I L L C L O S E T H E D E A L F O R
  Y O U . P O T E N T I A L C U S T O M E R S
• W I L L I N V A R I A B L Y N O T S I G N U P O
  N T H E F I R S T C O N T A C T . S A L E S T R
  A I N I N G I N I N D I A O F T E N
• F O C U S E S O N T H I S . S O H O W C A N Y O
  U S T A N D O U T F R O M T H E
• C R O W D T H A T I S F O L L O W I N G T H I S
  B L I N D L Y ?

5
4 . B E S T T I M I N G F O R F O L L O W U P
Y O U C A N R E A C H A P R O S P E C T O N P H O
N E A N D E M A I L , R E A C H O U T O N S O C
I A L M E D I A , A P P R O A C H T H R O U G
H R E F E R R A L S , E T C . B U T C H A R T O U
T A S P E C I F I C T I M E L I N E T O F O L L
O W O N H O W Y O U W I L L A P P R O A C H Y O
U R P R O S P E C T S A T T H E I R C O N V E N
I E N C E .
6
5. What to say
during the follow- up Y O U S HO U L D ID E NT
IF Y T HE IR P A IN P O INT S A ND A D D R E S
S T HE S E IS S U E S IN P IT CHING F O R Y O U R
P R O D U CT . P L E A S E U ND E R S T A ND
T HE IR P R IO R IT IE S A ND MO T IVA T IO NS S
O Y O U CA N HE L P T HE M B E T T E R
. IF Y O U CA N CO ME U P WIT H INS IG HT S O
N HE L P ING T HE IR B U S INE S S , Y O
U S HO U L D S HA R E T HE M.
7
6. ESTABLISH AN AGREEMENT WITH THE PROSPECT
ABOUT FOLLOW UP
E S T A B L IS H T HE L INE S O F CO MMU NICA T
IO N T HA T Y O U WIL L P U R S U E T O F O L L
O W U P , S U CH A S CA L L ING T HE IR S E CR
E T A R Y O R HA VING A CA L L O N A P A R T ICU
L A R D A Y A ND T IME .
Please remember that this is to be done tactfully
rather than forcefully.
8
7. DELIVER ON
YOUR PROMISES

• IF THEY ARE UNAVAILABLE OR DO NOT RESPOND, YOU
  SHOULD STILL DELIVER WHAT YOU PROMISED. SEND THE
  PROPOSAL AS YOU PROMISED. IF YOU ASSURED THEM
  THAT YOU WILL FIND A SOLUTION, YOU SHOULD GIVE
  THEM AN UPDATE AT THAT TIME.

9
WHAT WE SERVE
PROGRAMS Corporate Training program Sales
Training program Best Sales Consulting services
Leadership Training programs Entrepreneur
Training Programs Personality Development programs
SERVICES Corporate Training Sales Training
Sales Consulting Leadership Training Entrepreneur
Training Programs Personality Development
Training
M R . M I H I R S H A H C E O ( Y M S )
10
Contact Us
F O R Q U E S T I O N S O R C O N C E R N S
M A I L I N G A D D R E S S 402, City Center,
Opp. Shukan Mall, Science City Road, Ahmedabad,
Gujarat, India 380060 E M A I L A D D R E S
S info_at_yatharthmarketing.com P H O N E N U M B E
R 91-9099799898 W E B S I T E https// www.
yatharthmark eting. com/