global marketing guide

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The Ultimate Global Marketing Guide

• In this article we bring you everything you need
  to know about global marketing .

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INTRODUCTION OF GLOBAL MARKETING

• This ppt is give information about global
  marketing guide.that provide basics information
  like definition,meaning,advantages and
  disadvantages,types of global marketing
  strategies,the importance of global marketing and
  lot more.that fulfill the needs of those people
  that are crazy over marketing.

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DEFINITION OF GLOBAL MARKETING-

• Global marketing is just about selling the
  product and services globally. It involves many
  processes like planning,producing,positioning and
  promotion in the global market..

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MEANING OF GLOBAL MARKETING-

• Global marketing is molding your business
  strategy to adopt thE culture and condition that
  prevail in other countries.earlier,only big
  business could market their product and services
  globally.

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ADVANTAGES OF GLOBAL MARKETING

• Reduce cost and increase savings.
• Increase awareness.
• Strong competitive advantages.
• Enhances your product and service.

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DISADVANTAGES OF GLOBAL MARKETING

• Risky.
• High competition.
• Elimination of profits.
• Several entry barriers.

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GLOBAL MARKETING STRATEGIES

• What are the strengths and weaknesses of the
  potential market?
• What is the company trying to achieve in the
  international market?
• What are the organizations competitive
  advantages?
• How does the organization plan to overcome
  challenges?
• What is the organizations potential in a
  particular market?

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CONCLUSION

• Any company engaging in global marketing
  operations is faced with a number of very
  important strategic decisions. At the outset, a
  decision in principle needs to be made committing
  the company to some level of internationalization.
  Increasingly, firms will find that the presence
  of a strong global logic demands that global
  marketing must be pursued for competitive reasons
  and that it is often not an optional strategy.
• REGARDS - crazyovermarketing

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