Title: Optimize Amazon Product Listings
1Optimize Amazon Product Listing
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2Optimize Keywords
- The product listing must contain searched keyword
else customer wont be able to see your products. - Include all the relevant keywords on the product
page. - Conduct keyword research using Amazon keyword
research tool Sonar.
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3Add Keywords to Product
- Product Title Place the top keywords in title.
- Backend keywords Add up to 249 bytes of
important keywords in search terms (also known
as generic keywords.) - Bullet Points and Product Description You can
place more keywords here, but only if it doesnt
disrupt the informative clarity of the product
texts. - Other Keyword Types Some products allow
additional keyword, such as Target Audience
(e.g., men/women). Amazon filters them in the
search.
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4Optimize Amazon Listing Content
- Content optimization can increase the
click-through rate (CTR) in the search result and
the conversion rate (CR) on the product page. - Three important points are Product Information,
Product Texts Images.
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6Product Texts
- Follow these principles when creating
descriptions and product texts (title, bullet
points, product description). - Information Provide all necessary information
for the buying decision. - Communication Highlight the benefits and USPs
(Unique Selling Propositions) of the article in
the description. How do your products features
help potential buyers? How exactly do they
benefit from them? - Presentation Structure the information so that
customers can receive it quickly and easily.
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7Product Images
- The first thing the customer looks at is the
images of a product. Thus, they have a high
priority for the CTR and CR. - The main image should have core product only,
with white background. - In additional images can contain accessories
packaging, text demonstrative graphics.
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8Further Product Information
- Additional information can be entered for each
product. - Fill this information as thoroughly as possible
The filter navigation in the sidebar of the
Amazon search uses it, as well as specialized
product finders. - It will help you to improve the conversion rate.
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9Customer Reviews Questions Answers
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10Easy Optimization
- The easiest safest way is to hire someone who
does this job better. - The Appeal Guru helps you to choose the best
keywords that will increase your profits. - Its our money back guarantee, that if your
product rank does not improve then well refund
your money. - Apart from this we offer Amazon Sellers Appeal
Suspensions get their accounts reinstated
within 72 hrs.
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11Reach Us
- Address
- The Appeal Guru Limited,Prospect House, 2
Athenaeum RoadLondon, UK - Phone
- 442038241889
- Email
- info_at_theappealguru.com
- Website
- https//theappealguru.com/
https//theappealguru.com/