What happens when seo and cro differ

1
Mail Us contact_at_samskritisolutions.com

Call us on
914023402060/2061
2

• CRO (Conversion Rate Optimization) and SEO
  (Search Engine Optimization) are two different
  concepts. CRO gives more importance on improving
  conversions on the website that can lead to more
  sales. SEO focuses more on listing the page or
  business on search engines to gain maximum
  organic traffic.
• Difference between SEO and CRO
• CRO mainly stresses at increasing the conversion
  rates for sales. It can affect the visitors after
  they reach the website while SEO affects the
  visitors before they reach to the website, in
  search engine result page.
• CROs cannot directly increase the search engine
  traffic unlike SEO for which increasing search
  engine traffic is the primary function.
• SEO succeeds from off-site link building efforts
  while CRO succeeds from on site efforts to engage
  and bring in more visitors to the website.
• Visitor feedback tools and A/B testing tools are
  utilised by CRO to optimise conversion rates
  while SEO doesnt focus on any of these tools.
• Executing CRO initiatives are much cheaper while
  SEO campaigns turn out to be on the expensive
  edge.

Mail Us contact_at_samskritisolutions.com

Call us on
914023402060/2061
3
Can CRO and SEO integrate

• Both CRO and SEO can work together and can
  complement each other as well. Lets take a look
  on how these elements go well together
• Certain CRO factors can affect SEO elements.
  Suppose if the website has poor quality content,
  it can lower the conversion rates and may also go
  down in google rankings
• If the methods adopted for SEO is poor, it can
  lead the traffic to other irrelevant pages. It
  can lower visitor engagement which is an
  essential part of CRO
• Both CRO and SEO rely heavily on Web analytics
  data to monitor and improve the success rates

Mail Us contact_at_samskritisolutions.com

Call us on
914023402060/2061
4
Why need both CRO and SEO to succeed?

• Take a look at why you need not just do website
  optimization or SEO, but both CRO and SEO
• Optimizing your website according to the visitors
  need and converting them is very important. If
  optimization doesnt happen, visitors may leave
  as they would not find what they are looking for
• If SEO is not properly taken care of, traffic on
  the website would be very less. This can be a
  hindrance to CRO as it needs more traffic to help
  optimize the web conversion rate
• If CRO is done without understanding SEO efforts,
  it would be a waste of time trying to optimize
  the website as the page may have poor usability
  or bad design or some other issue related to the
  website.
• If an online marketer is looking for higher
  profits and online revenues for the long run,
  they should engage in both CRO and SEO.
• Expert team of Search Engine Optimization
  Managers and Analysts at Samskriti are highly
  qualified with hands on experience in using the
  advanced Search Engine Optimization strategies to
  grow online businesses.

Mail Us contact_at_samskritisolutions.com

Call us on
914023402060/2061
5
Contact Us

• If yes, then we folks at Samskriti Business
  Solutions can help you!
• You can contact us here https//www.samskritisolu
  tions.com/

511, Maheshwari Chambers,Opp. Mercure hotel,
Punjagutta Main Road,Somajiguda, Hyderabad - 500
082Telangana, India. Phone [phone]
40 2340 2061 Email contact_at_samskritisolutions.com
              
Mail Us contact_at_samskritisolutions.com

Call us on
914023402060/2061