Best Digital Marketing Certifications For Building Strong Resume

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Best Digital Marketing Certifications For
Building Strong Resume

• Presented By- Abhinav Shashtri

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Index Index Index
SR.NO Title Slide No
1 Introduction- 3
2 1. Google Adwords Certification- 4
3 2. Google Analytics Certification- 5
4 3. HubSpot Content Marketing Certification- 7
5 4. Facebook Ads Certification- 8
6 5. YouTube Certification- 9
7 6. Content Acquire Conversion- 10
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Introduction-

• Having the best digital marketing certification
  is one of the best ways for a every Digital
  marketer to stand out differently by improving
  their career opportunities.
• Getting a certification is a way to a higher
  salary or a better job but it is necessary to
  show your potential to the employer that you are
  dedicated to continuous learner and improving
  yourself.
• Although there are various roles certifications
  of playing all are not considered equal but there
  are few that the employers find it most valuable
  and here are few of them.

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1. Google Adwords Certification-

• Google Adwords Certification is considered as one
  of the best as well as valuable. Most of the
  companies dedicate most of the SEM efforts to
  that search engine. Google certification is free
  and it will help you to gain value in most of the
  digital marketing companies.
• Google AdWords is powerful in Digital marketing
  it used to be placing a banner ad on a website.
  Google AdWords has become effective for
  organizations which looking to boost their
  digital marketing ROI.
• The Google AdWords certification is a
  professional certificate for people who able to
  demonstrate knowledge of Google AdWords. The
  certificate is valid for one year. To become
  Google AdWords certified, you need to pass two of
  the AdWords certification exams.
• These exams include the AdWords Fundamentals exam
  and one of the following exams Search
  Advertising, Display Advertising, Mobile
  Advertising, Video Advertising, or Shopping
  Advertising. If you do not pass the exam on the
  first try, you can re-take the exam seven days
  later respectively.

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2. Google Analytics Certification-

• Google Analytics is one of the best tools for
  digital marketers which can use to measure the
  growth of website traffic. It is easy to use for
  beginners and powerful for more experienced
  users.
• Google Analytics has become necessary for digital
  marketers as a free tool to use in their digital
  marketing strategy. When you become Google
  Analytics certified, you will become effective at
  utilizing Google Analytics for your organization
  and can help others to use this tool.
• https//www.exltech.in/digital-marketing-course.ht
  ml

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3. HubSpot Content Marketing Certification-

• Content is king in todays digital world and
  content marketing is the main pillar of an
  effective digital marketing strategy so becoming
  HubSpot content marketing certified person is a
  good thing to boost your career and your
  organization.
• All marketers today should possess writing and
  communication skills and understand how to build
  scalable and remarkable processes to implement
  and execute their content marketing strategy.

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4. Facebook Ads Certification-

• Facebook advertising is an effective way for your
  organization to reach your target audience and
  drive more awareness. To set yourself apart from
  it you have need of Facebook certified
  professional. Facebooks Blueprint Certification
  recognizes advanced-level proficiency along with
  Facebooks products and services.
• This program offers two certifications Facebook
  Certified Planning Professional and Facebook
  Certified Buying Professional. These two
  certifications are those digital marketers who
  work and manage Facebook Pages and Facebook
  advertising.

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5. YouTube Certification-

• YouTube is the worlds second largest search
  engine after Google.
• As video becomes a preferred content marketing
  medium, it is important to have a well-defined
  video content strategy. YouTube is a great
  platform to start.
• YouTube Certification will help you learn how to
  create a YouTube channel, how to grow it, how to
  optimize it, and how to monetize it. The
  certification is valid for one and half years or
  18 months from the date you pass your
  certification exam.
• YouTube also have company certifications so your
  organization can be a YouTube-certified company.
  To be a company certified on YouTube, your
  organization must be a managed partner with
  Google. YouTube-focused on those persons who
  include who advise creators, manage content or
  content rights on a creators behalf or do other
  work on YouTube as part of their job activities.
• https//www.exltech.in/

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