Latest Fashion Trends in 2019 – Avantika University

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Latest Fashion Trends in 2019

• Design College In India Avantika University

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Latest Fashion Trends in 2019

• The fashion industry is ever-rising as people are
  becoming fashion-conscious. According to reports,
  Indian Fashion retail market is expected to grow
  up to 115 billion USD in revenues by 2026.
  However, fashion is never dormant and keeps on
  changing. So, fashion and textile brands have to
  sync with the latest fashion trends around the
  world to sustain.

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Customers no longer consider apparels as durable
items and they shop according to latest fashion
trends. Shoppers in India have shifted to
value-for-money fashion. Apart from this, there
are certain trends that are shaping the global
fashion and apparel industry
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Emergence of Fast Fashion

Fashion brands have to adopt a new design
paradigm to produce fast collections that too at
low research and development (RD) cost. Earlier,
there was a traditional design process for
seasonal collection but now the preference is
given to curation over creation for monthly
collection.
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Rising Demands for Activewear, Sportswear and
wearable

Today, the generation is becoming fitness
conscious. This has led to elevated demands of
activewear and sportswear. The cutting-edge
technology is also becoming a part of wearables
like smart clothing items with health sensors and
medical monitors. There is a cultural shift
toward sports among the urban population thereby
increasing demands of sportswear.
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Viable Eco-Friendly Products

Apparel companies are also addressing customer
demand for environment-friendly clothes. Many
companies are using recycled material and organic
cotton for the manufacturing of apparel.
Bio-synthetic fibers are being used to create
eco-friendly fashion products. For example,
Denali jacket from The North is made of recycled
yarn, which is recovered from fabric scraps and
recycled bottles.
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Preference to Personalization

Personalized apparel is all the rage. Many
apparel manufacturing companies have started
adopting a procedure of taking customers
measurement and other order details on phones and
then shipping the personalized product. Many
brands have started providing a personalized fit
for the customers.
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Diversifying Product Segment

This trend is specific to India. Apparel brands
have diversified products across customers groups
to mitigate singe-product risk. The product
category in women and children wear is increasing
with many new additions. Women western wear and
Indian ethnic segment are growing the fastest
with 21 and 17 projected CAGR between
FY2015-2020.
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Embracing Digital Technology

In this digital era, there is a huge demand for
apparels integrated with digital technologies.
So, the companies are embracing digital
technology in their products. In order to have
great exposure and follow the latest trends,
companies have to focus on product innovations
and developments, invest in brand building and
embrace digital technology. For example, A fabric
is manufactured by Nike whose fibers open up
while sweating to increase breathing
ability.
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• So, these are the Latest Fashion Trends in 2019
  that are making waves in the fashion industry. If
  you are fascinated by the industry and want to
  shape your career in the field, then you can opt
  for a course in fashion designing. Avantika
  University houses one of the best fashion
  designing colleges in India. It is a part of the
  prestigious educational institution, MIT Pune and
  is known for its academic excellence.

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Conclusion

• Avantika University is the MIT institute of
  Design in Ujjain, MP. It follows a unique
  learning approach where the students are
  encouraged to think out of the box. Avantika
  University is the part of reputed MIT Pune.
  Avantika University is one of the Top Fashion
  Designing Colleges in India.

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• THANK YOU