BUS 330 Think Big/newtonhelp.com   - PowerPoint PPT Presentation

About This Presentation
Title:

BUS 330 Think Big/newtonhelp.com  

Description:

For more course tutorials visit www.newtonhelp.com BUS 330 Week 5 Final Marketing Plan (Dunkin Donut’s) BUS 330 Week 2 Situational Analysis (Red Bull) BUS 330 Week 2 Situational Analysis (Dunkin Donut’s) BUS 330 Week 5 Final Marketing Plan (Red Bull) – PowerPoint PPT presentation

Number of Views:5
Slides: 27
Provided by: myblue267

less

Transcript and Presenter's Notes

Title: BUS 330 Think Big/newtonhelp.com  


1
BUS 330 Think Big /newtonhelp
2
BUS 330 Think Big /newtonhelp
  • BUS 330 Entire Course
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 5 Final Marketing Plan (Dunkin
    Donuts)
  • BUS 330 Week 2 Situational Analysis (Red Bull)
  • BUS 330 Week 2 Situational Analysis (Dunkin
    Donuts)

3
BUS 330 Think Big /newtonhelp
  • BUS 330 Entire CourseQuizzes
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 5 Final Marketing Plan (Dunkin
    Donuts)
  • BUS 330 Week 2 Situational Analysis (Red Bull)
  • BUS 330 Week 2 Situational Analysis (Dunkin
    Donuts)

4
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 1 DQ 1
  • For more course tutorials visit
  • www.newtonhelp.com
  •   
  • BUS 330 Week 1 DQ 1

5
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 1 DQ 2 Products and Services
  • For more course tutorials visit
  • www.newtonhelp.com
  •   
  • BUS 330 Week 1 DQ 2Products and Services
  • Every year hundreds of millions of dollars are
    spent marketing products (or services) that fail.
    Millions of dollars those companies would love to
    get back.

6
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 1 Quiz
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Question 1.
  • Which of the following lists contains all four
    of the purchase criteria categories identified as
    part of the Four Utilities of Customer Value?
  • Question 2.
  • Which of the following BEST describes the
    Internal Analysis planning tool?

7
BUS 330 Think Big /newtonhelp
  •  
  • BUS 330 Week 2 DQ 1 Product Life Cycle Stories
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 2 DQ 1Product Life Cycle Stories
  • Introduction, growth, maturity and decline. Every
    product has a life cycle story waiting to be
    told. In this interactivity, you're going to
    document the story of a product,

8
BUS 330 Think Big /newtonhelp
  •  
  • BUS 330 Week 2 DQ 2 Gender as Market Niche
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week2 DQ 2Gender as Market Niche
  • Market niches Digital Show and Tell
  • Brands carve out niches in the marketplace by
    targeting a specific audience.

9
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 2 Quiz
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Question 1.
  • Retailers fill a market niche somewhere between
    low cost/low service and high cost/high service.
    Which of the following examples occupies the
    highest service/highest cost market niche?

10
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 2 Situational Analysis (Coca Cola)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 2 Situational Analysis (Toms Shoes)

11
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 2 Situational Analysis (Dunkin
    Donuts)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 2 Situational Analysis (Dunkin
    Donuts)

12
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 2 Situational Analysis (Red Bull)
  • For more course tutorials visit
  • www.newtonhelp.com 
  •  
  • BUS 330 Week 2 Situational Analysis (Red Bull)

13
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 2 Situational Analysis (Toms Shoes)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 2 Situational Analysis (Toms Shoes)

14
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 3 DQ 1 Pizza Pricing Strategies
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Pizza Pricing Strategies
  • This BUS 330 Week you learned about the three
    core pricing strategies penetration, neutral,
    and skim. Now were going to examine those
    pricing strategies in action. Hope youre hungry,
    because youre going to be looking at a lot of
    pizza.

15
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 3 DQ 2 IMC Campaign Stories (Dunkin
    Donuts)
  • For more course tutorials visit
  • www.newtonhelp.com
  •   
  • BUS 330 Week 3 DQ 2IMC Campaign Stories
  • One Message, Many Media Integrated Marketing
    Campaigns
  • In this interactivity, to examine integrated
    marketing in action,

16
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 3 Quiz
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Question 1.
  • Which of the following is NOT one of the nine
    criteria for effective segmentation of markets?
  • Question 2.
  • Which of the following answers is the BEST
    example of trigger marketing?

17
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 4 DQ 1 Finding and Targeting Your
    People
  • For more course tutorials visit
  • www.newtonhelp.com
  •   
  • BUS 330 Week 4 DQ 1Finding and Targeting Your
    People
  • Finding and Targeting Your People
  • Geodemographic Segmentation Finding Your People

18
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 4 DQ 2 Foreign Market Entry Podcast
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 4 DQ 2Foreign Market Entry Podcast
  • As you are likely aware, your internship brand
    doesnt just do business in the U.S. So, in this
    interactivity, were going to research their past
    entry into a foreign market. But rather than
    writing about it,

19
BUS 330 Think Big /newtonhelp
  •  
  • BUS 330 Week 4 Quiz
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Question 1.
  • What strategic similarity exists between the
    Question Marks of the BCG Matrix and the
    Diversification strategy in Ansoffs Matrix?

20
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 DQ 1 Green Marketing or Green
    washing
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 5 DQ 1Green Marketing or
    Greenwashing?
  • As a means of demonstrating their social
    responsibility, many companies engage in cause or
    green marketing efforts however, such efforts
    can backfire. In recent years,

21
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 DQ 2 Art or Science
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • BUS 330 Week 5 DQ 2Art or Science?
  • Lets be honest, the art side of marketing gets
    most of the press. Everybody likes to talk about
    that cool new ad they recently saw however,

22
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 Final Marketing Plan (Coca Cola)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  •  Finish the marketing plan you began in week 2
    and wow your internship bosses!
  • Guided Response
  •  Create an APA style formatted Word document that
    includes at least 3 references outside of the
    course text and contains paragraphs that cover
    the topics below.

23
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 Final Marketing Plan (Dunkin
    Donuts)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Finish the marketing plan you began in week 2 and
    wow your internship bosses!
  • Guided Response
  • Create an APA style formatted Word document that
    includes at least 3 references outside of the
    course text and contains paragraphs that cover
    the topics below.

24
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 Final Marketing Plan (Red Bull)
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  •  Finish the marketing plan you began in week 2
    and wow your internship bosses!
  • Guided Response
  •  Create an APA style formatted Word document that
    includes at least 3 references outside of the
    course text and contains paragraphs that cover
    the topics below.

25
BUS 330 Think Big /newtonhelp
  • BUS 330 Week 5 Quiz
  • For more course tutorials visit
  • www.newtonhelp.com
  •  
  • Question 1.
  • Which of the following lists was presented in
    Chapter 10 as a possible organizational structure
    for advertising agencies?
  • Question 2.
  • Which answer conveys an obligation of employees
    toward their employers discussed in Chapter 10?

26
BUS 330 Think Big /newtonhelp
Write a Comment
User Comments (0)
About PowerShow.com