Digital Marketing Techniques

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DIGITAL MARKETING TECHNIQUES
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Key Digital Marketing Concepts

• What is Digital Marketing?
• Why Digital Marketing is the Backbone for your
  company's growth?
• Search Engine Optimization (SEO)
• Search Media Optimization (SMO)
• Pay Per click (PPC)
• Content Marketing
• Click Funnels
• Lead generation
• E-commerce.

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Essentials Of Digital Marketing

• Measurable Results
• You are provided with solid, reliable
  reports that show you the exact results of how
  many people opened your email or clicked a
  specific link with the help of digital marketing.
• Flexible
• Digital marketing allows you to use an
  individuals interests and preferences to tailor
  the marketing message they receive.
• Low Barrier To Entry
• Digital marketing products come in
  scalable sizes so that small, medium, and large
  businesses can all utilize these products to
  reach their audiences.
• Reach Larger Audiences
• Since digital marketing takes place
  online, it is accessible to a larger, global
  audience.
• Improved Conversion Rates
• Converting a customer online is just a
  few clicks away, they can click from your email
  to your website and make a purchase or learn more
  about your organization from the comfort of their
  home

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What is Digital Marketing?

• Digital Marketing is promoting and creating
  brand awareness by using Digital medium.

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Search Engine Optimization

• SEO is a set of web best practice
  techniques, whenever you enter a query in a
  search engine and hit 'enter you get a list of
  web results that contains that query term. Users
  normally tend to visit websites that are at the
  top of this list as they perceive those to be
  more relevant to the query.
• If you are thinking that how these
  websites range better than the other ones? then
  you must to know about the power of web marketing
  technique called "Search Engine Optimization
  (SEO).

ORGANIC RESULT
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SOCIAL MEDIA OPTIMIZATION

• Social Media Optimization refers to the process
  of optimizing a website so it can generate
  publicity to increase the awareness of a product,
  service brand or event online on various social
  media channels.
• Various channels like  Facebook, Twitter, video
  sharing websites and blogging sites.
• Its content is helpful to encourage more users
  to use and share links to the website across
  social media and networking sites.
• Social media optimization is also an effective
  way of implementing online reputation management
  ORM.
• If someone posts bad reviews of a business, SMO
  strategy can ensure that the negative feedback is
  not the first link to come up in a list of
  search engine results.

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PAY PER CLICK

• Pay Per Click is a way of using search
  engine advertising to generate clicks to your
  website, rather than earning those click
  organically. Its an internet advertising model
  used to drive traffic to websites, in which an
  advertiser pays a publisher when the ad is
  clicked.
• Pay-Per-Click (PPC) is also known as Cost Per
  Click (CPC).

PAID ADS
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CONTENT MARKETING

• A website content writer or a web content writer
  is a person who specializes in providing relevant
  content for website.
• Every website has a specific target audience and
  requires a different type and level of content.
• It is a form of marketing focused on creating,
  publishing, and distributing content for a
  targeted audience online.
• Content marketing helps companies create
  sustainable brand loyalty, provides valuable
  information to consumers, and creates a
  willingness to purchase products from the company
  in the future.

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CLICK FUNNELS

• Click Funnels pre-built for a specific
  business, product, or service. is an online sales
  funnel builder that helps businesses market,
  sell, and deliver their products online. This
  tool simplifies online marketing, selling, and
  delivery of their products and services by
  providing users with funnel options that are
• BENEFITS
• Click Funnels is a popular sales funnel tool that
  simplifies the whole sales and marketing funnels
  for all types of businesses.
• Click Funnels, users are treated to a variety of
  pre-built sales funnels and all they have to do
  is choose the one that matches their business
  requirements.
• With Click Funnels, you are treated to a variety
  of templates and all of them are tested and
  proven to work. 

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LEAD GENERATION

• Lead Generation describes the marketing
  process of stimulating and capturing interest in
  a product or service for the purpose of
  developing sales pipeline.
•  Leads can be created for purposes such as list
  building, e-newsletter list acquisition or for
  sales leads. The methods for generating leads
  typically fall under the umbrella of advertising,
  but may also include non-paid sources such
  as organic search engine results or referrals
  from existing customers.
• Leads may come from various sources or
  activities, for example, digitally via
  the Internet, through personal referrals, through
  telephone calls either by the company
  or telemarketers, through advertisements, and
  events.

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E-Commerce Marketing

• Ecommerce Marketing is promoting your store
  to potential customers through a variety of
  marketing channels. The goal is to get people who
  are interested in your products to visit your
  store and buy from you.
• These include online auction sites, internet
  banking, online ticketing and reservations,
  and business to business (B2B) transactions.
  Recently, the growth of ecommerce has expanded to
  sales using mobile devices, which is commonly
  known as m-commerce' and is simply a subset of
  ecommerce.

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WHY CHOOSE ROI MINDS

• ROI Minds is an Internet Marketing and Sales
  Funnel Agency. We provide ROI-Driven digital
  marketing and conversion rate optimization
  services  include Google Adwords, Facebook Ads,
  SEO, Social Media Management, and Content
  Marketing. 
• We are expertise in dropshipping,
  Clickfunnels, Lead Generation and E-commerce
  marketing. We have worked on more than 300
  projects and provide the satisfactory results to
  our clients!

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