Digital Marketing Course in Trivandrum

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How To Marketing In Youtube (Video-BLOGGING)
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Introduction

• How to start a new Channel
• Strategy applied for creating a Channel
• How to create Audience engaging Playlists
• List for the Content Creation
• Monetization add thumbnail schedule for the
  videos
• The main principles for YouTube channel
• How to Brand Youtube Experience
• Which are foundation for strong growth
• Keyword Research and Competitor analysis
• Best tools to find keywords
• Video creation techniques.

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Beginning of a new channel

• To beginning a new channel in youtube,we have to
  follow below steps.
• 1.Sign into YouTube and click on the user icon at
  the top right of the screen
• 2.Click on the gear icon to get to your new
  account.
• 3.Click on Create a new channel.
• 4.Use the business icon
• 5.Add your Brand name and click create.

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Channel Strategy

• Use the Facebook Native Video Uploader
• Maintain a Regular Schedule for Uploading Videos
• Embed the YouTube Video URLs on Your Blog or
  Website
• Add a Proper Title to Every Single Video on Your
  YouTube Channel
• Write a Small Catchy Description for Every Video
• Take care to maintain short video duration
• Be Very Specific with Your Keyword Arrange Your
  Videos in Playlists on Customized Thumbnails
• Add a dynamic intro in the video
• Give replies to the comments
• Ask your loyal audience to share your videos

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Audience engagement playlists

• A playlist on YouTube is a collection of videos
  that you can create with your uploads and other
  channels videos
• Views Video views in the context of a playlist.
• Watch time Total playlist watch time of your
  video(s) from your audience.
• Average view duration Average time watched per
  video view for the selected content, date range
  and region.
• Playlist starts (web only) The number of times
  viewers initiated playback of a playlist.
• Average time in playlist (web only) Average time
  watched after a playlist start.
• Views per playlist start (web only) Average
  number of video views after a playlist was
  initiated.

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Content creation checklist

• Meet the bottom line Know what you want to
  achieve with your content
• Be customer-centric Know what your customers
  want to read
• Determine content format What type of content
  would deliver the message best?
• Be there when they are When should you post your
  content?
• Send the word out Promote and distribute your
  content liberally

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Advantages of monetization add thumbnail schedule
videos

• Gets World wide audience
• Excellent payment system
• Quality of ADs
• Displaying blinking banners may help people
  notice your sites design.
• There will never be negative cash flow

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Fundamentals of successful youtube channel

• Great content
• Ensure high video quality
• Unique and recognisable branding
• A glamourised home page
• Post with consistancy
• Optimised for search

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Branding your youtube experience

• Branding can establish your channel's identity
  and attract viewers and help bring them back for
  more
• To brand your youtube profile,
• 1.Add Your Custom URLs in the Newly Placed
  Description Area
• 2.Add Overlays to ALL of Your Videos
• 3.Prevent Other Ads from Showing on Your Video
• 4.Check Always Prioritize Your Favorite Channels
  on your Home Page Using the Pinned Subscribers
  Feature
• 5. Take Subscribed Users to the Feed Tab

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Competitor analysis and keyword research

• Keyword competition is the level of difficulty
  involved in ranking for a certain keyword
• It is used to grow your traffic exponentially
  using solely the resources at your disposal
• Finding keywords with high search volume that
  havent been targeted by other SEOs in your space
• Big brands with massive spending power have taken
  over the paid opportunities for keywords
• Uniqueness

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Free tool for quick video analysis and get
keywords

• Google Trends
• Keyword Shitter
• Answer the Public
• Keywords Everywhere
• Google Correlate
• Google Search Console
• Wordtracker Scout
• Keyword In
• Soovle
• Ubersuggest

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Video planning,creation and strategy

• Determine what your video content will accomplish
• Outline the video topics and type you will create
• Establish whos responsible for creating content
• Where will your content live?
• Determine how youll measure performance

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Conclusion

• To know more details about digital marketing
• Click here
• digital marketing course in trivandrum

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• Thank you