Digital Marketing Search Engine Optimization (SEO)

1
Digital Marketing Search Engine Optimization (SEO)
2

• The course on Search Engine Optimization will
  introduce about the online search, workings of
  search engines and covers advanced topics link
  building, advance keyword research and SEO tools.
  This course will introduce you to some of the
  highly refined skills, so that you can make your
  website works best the search engine attracts
  and charts maximum traffic.

3
Content Modules

• Prologue to Online Search
• Functions of Search Engines
• What is Search Engine Optimization?
• Misconceptions and Myths about search engines
• What is Page Rank?
• Search Engine Services and Tools
• Build Accessible Sites

4
Content Modules

• Measure and Track Success
• Understand Indexing and Crawling
• Paid Vs Organic Results
• Page Ranking
• Advance Keyword Research
• Build Links
• Work with WebMaster guidelines and tools
• On completion of the course on Search Engine
  Optimization at Kalvi, students can establish
  their career in the online marketing industry in
  which they can also work as freelancer.

5
ThankYou

• Kalvi Training Institute and Research Centre
• 134, A R Hospital Road,
• KK Nagar,
• Madurai 625020
• Email ID helpdesk_at_kalvigroup.com
• Website https//kalvigroup.com
• Ph no 91-9500710004