lindaemerson089 (1)

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Features every CRM Software should have for your
Ecommerce Business
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• Ability to Track Customer Information
• The CRM software you choose should allow you to
  keep a track of potential customers that visit
  your website.
• These registration forms request your site
  visitors to fill important details such as name,
  phone number, email address, etc. There are some
  CRM software for ecommerce that allow you to
  track how your visitors interact with your store.
  For instance, you can know product categories,
  product details page etc., that every visitor is
  browsing.

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• Ability to Segment Potential Customers
• There are many potential customers that visit
  your site but surprisingly very few of them
  convert. CRM integration with your ecommerce can
  play a crucial role in improving your conversion
  rate. Go for a CRM that gives you the opportunity
  to segment your potential customers depending
  upon various factors such as browsing history,
  age group, zip code etc.

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• Personalized Marketing
• CRM software can play a crucial role in the
  success of your email marketing. As we all know,
  building your own email list is important to make
  your email marketing more effective and engaging.
  The software tool will help you to build organic
  email list as you can use the collected contact
  details to send emails to potential buyers that
  have previously interacted with your websites.

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• Enables you to Deliver Good Customer Service
• Today, providing good customer experience has
  become vital to build customer loyalty. If you
  use CRM systems for small business, it can give
  you a 360 degree view of your customer needs.
  From creating customized offers to personalizing
  communication to offering what customers really
  want, to responding quickly to requests, use of
  CRM can go a long way in improving customer
  experience.
• Keep in mind that you should offer customers what
  they are looking for and not what you think they
  want. Now, this is possible only when you
  incorporate a CRM tool into your business.

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Thank You