Title: Email Marketing
1SOCIAL MEDIA MARKETING
www.northpolewebservice.com
2WHAT IS SMM ?
- Social media marketing (SMM) refers to techniques
that target social networks and applications to
spread brand awareness or promote particular
products. Social media marketing campaigns
usually center around Establishing a social
media presence on major platforms.
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3NEED OF SMM
- SMM is easily sharable marketing
- A strong social media presence builds brand
loyalty - Social media gives you the ability to quickly
respond to the customer - Customers you didnt know existed will find you
- Social media gives you a wider reach
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4Starting Conversations for Sales Success
- Facebook
- Twitter
- Instagram
- Pinterest
- YouTube
- Linked In
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5Visuals
- Interactive
- Photos
- Videos
- Graphics
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6Facebook
- Tabs
- Facebook Live
- Advertising
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7Twitter
- Timeline
- Retweet
- hashtags
- Pin a tweet
- Images
- Video
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8LinkedIn
- Cover Image
- Company updates
- Showcase pages
- Multiple photos
- Share blogs
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9Pinterest
- Board Strategy
- Rotating Showcase
- Videos
- Blogs
- Pins link to website
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10Instagram
- Frequency
- Follow others
- Hashtags
- Contests
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11YouTube
- Branding
- CTAs in videos
- Videos shared to other places
- Variety of content
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12Facebook
- Creating profile
- Creating page
- Content development
- Buzz creation
- Integration page with other social media channels
- Post update with links
- Joining groups and pages
- Adding members
- Starting discussion
- Sharing links
- Creating facebook like button and badge , to
place it in website and blogs - Run contest promotional campaigns , polls
- Video sharing via you tube tabs (for viral
campaigns ) - Photo sharing via instagram apps/similar apps
- Document sharing
- Customized contact form / registration form
- Promote blog / feed.
www.northpolewebservice.com
13Linkedin
- Creating profile
- Creating company profile page
- Integrating profile with other media channels
- Add connection
- Join group
- Targeting and network with the influencers
- Starting discussion in groups
- Active participations in relevant QAs
- Publish press release
- Create polls
- Launch and promote events
- Submit feed
- Share presentation
- Integrate blogs to the profile
- Share likes
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14Twitter
Creating twitter handle Post tweets with site
link (content from the site ) Following key
influencers Use hash tags for keyword Retweet
influential Tweeting based on trends Post
natural updates frequently Influence
mentions Creating a twitter badge and place it on
the site and blog Increase followers base
constantly Network and engage the followers
www.northpolewebservice.com
15Pinteret
Creating profile Creating boards Content
development Buzz creation Integration profile
with other social media channels / blogs Add
pins Influence repines Photo sharing with links
Sync info graphics Follow influencers Follow
relevant board
www.northpolewebservice.com
16Thank You
Contact us- To find out more or how we can help
you better. Address - C-127, 2nd floor, Ozi Gym
Building, Phase 8, Industrial Area,
Mohali,160062.
Phone no. - (91)-8872155107, 9779127768,
8360890672 E-mail-hr_at_northpolewebservice.com
www.northpolewebservice.com