THE IMPORTANCE OF PACKAGING IN E-COMMERCE - PowerPoint PPT Presentation

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THE IMPORTANCE OF PACKAGING IN E-COMMERCE

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Selling through social media channels is an awesome opportunity for people who are starting with small businesses and hoping to sell across the country. Picking an item and promoting it over these social channels is one part of the cycle, the significant trial of your image is the point at which the product reaches the customer. Thus, packaging your product in the right way and shipping it to your customer are two exceptionally basic steps of the chain that can make your brand image. This article will take you through packaging. – PowerPoint PPT presentation

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Title: THE IMPORTANCE OF PACKAGING IN E-COMMERCE


1
Ecommerce Fulfillment Services India
  • https//www.quickshift.in/fulfillment-services

2
The Importance Of Packaging In E-commerce
3
Selling through social media channels is an
awesome opportunity for people who are starting
with small businesses and hoping to sell across
the country. Picking an item and promoting it
over these social channels is one part of the
cycle, the significant trial of your image is the
point at which the product reaches the customer.
Thus, packaging your product in the right way and
shipping it to your customer are two
exceptionally basic steps of the chain that can
make your brand image. This article will take you
through packaging. Your product must not be
messed with when it reaches the client. Truly!
Adjusted product is the biggest disappointment
for anybody as they bring with them a lot of hard
work. A customer who receives an adjusted product
does not just feel frustrated with the company he
likewise feels helpless as he needs to experience
the whole return process and that occupies a lot
of time and energy. Along these lines, your
packaging game should consistently be on point.
 Lets begin with understanding the importance of
packaging for any e-commerce business.
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Branding      With packaging playing a
significant role in the e-commerce industry, you
can utilize it as a tool to enhance the customer
experience exponentially. As per an overview, 58
of shoppers have conceded that packaging damage
would stop them from purchasing an item again
from a similar retailer. You have been in the
purchasers shoes and this is the thing that the
thought must be when packing an item. A poor
client experience can lead the client to
surrender the brand or have a negative opinion
about it. Especially, if the client is ordering
the item from abroad, it is normal that the item
is packaged properly. On the off chance that the
packaging impresses the client, it can prompt
them being the backers for your brand. Safety
No one prefers a weak packaging that cant hold
up under the friction of the street or the
disturbance of the air. The packaging plays a
major job in the safety of the product once it is
dispatched from the warehouse fulfillment
center until it arrives at the clients. India
being a tropical nation does not have uniform
conditions all through the conveyance process.
Your item bundling must be to such an extent that
it can manage slight wear without affecting the
item. Hence, if your primary or secondary
packaging isnt enough it can lead to packaging
altering and more regrettable, item harm, which
thusly will influence client experience and at
last will prompt a decrease in sales.
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Packaging influences perception it is mandatory
that your packaging be choice to lasting first
impression with the customer. On the off chance
that your packaging meets the eye and stays with
the customer, it can pull in the eye of numerous
others too. This can make the customer give you
an edge over your competitors. Marketing via the
customer There is a high probability that in the
event that you are as yet utilizing brown
cardboard boxes to ship your products, at that
point your clients will cease from sharing your
product via social media sites. The report
discovered that 39 of the respondents had shared
an image or a video of new buys, most generally
utilizing Facebook, Twitter, Instagram, YouTube,
and Pinterest. Along these lines, for those
investing resources into luxury products, a
smooth and excellent packaging is the thing that
pulls in them and makes them feel extraordinary.
Along these lines, you gain attention by means of
informal exchange and furthermore through
internet based life locales like the ones
mentioned above. 
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  • Considerations Before Packing Your Product
  •   Weight
  • The weight of the package must be kept in check
    as the weight of the product will describe the
    sort of packaging material required.
  • Size and shape
  • The length, breadth, and height of the product
    should be estimated appropriately before
    packaging. This will determine the size of the
    packaging material.
  • Product type
  • The kind of determines the type of packaging
    system that should be adjusted. Also, special
    requirements can be defined if any.
  • Value of shipment
  • On the off chance that the shipment is of high
    value, at that point an additional layer of
    assurance should be possible for the product to
    ensure complete safety.

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Types Of Packaging Material External Packaging
involves packets and flyer bags. Packages include
ridged boxes, Double or triple walled boxes.
These are utilized to pack substantial things,
for example, electronic machines, leafy foods
delicate things like glass bottles, jars and so
forth. A Flyer bag can be utilized to store
little things like boxes, cosmetics products and
so forth. They can help products up to 4kg in
weight. Internal packaging materials include
bubble wrap, airbags, cardboard, and foam. These
have different capacities like padding, void
filling, safety. When packing fragile/extraordinar
y products, it is an unquestionable requirement
that these items be utilized in abundant amount
alongside the right internal packaging to keep
away from any tampering.
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Knowledge of  packaging  your product This step
includes a proper study of your product. The
height and weight alongside the idea of the
product and choose the most reasonable packaging
for the same. If your item has an alternate
structure like liquid or powders and requires
exceptional packaging at that point organize the
equivalent. Experience packaging guidelines by
your picked messenger accomplice and pack the
shipment in like manner. Choose properly lined
boxes/bags as the essential packaging and
whenever required utilize a thick secondary
packaging also. Place the thing at a distance of
6cm from all the wall of the compartment. Include
fillers any whenever required. Seal the package
completely from all ends. Ensure you utilize
pressure touchy and water resistance tapes with a
width. The edges must be fixed securely and the
package will be firm from all ends. On the off
chance that you are utilizing more than one
layer, ensure there is a tight seal on all layers
of the package. Continuously use H-tape technique
for sealing your package. These labels are the
packages identity and every one of the
subtleties referenced on them must be true.
Attach the shipping label to the top surface of
the package and ensure it even and easily
readable.
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Contact Us QuikShift.In 4thFloor, Sneh
Building,Opposite Latit Mahel Hotel, FC
Road,Shivajinagar, Pune 411 004,Maharashtra,
INDIA Visit https//www.quickshift.in/Phone
 9170303 03300
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