Traditional marketing vs Digital marketing - PowerPoint PPT Presentation

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Traditional marketing vs Digital marketing

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It is essential to know the differences between traditional marketing and digital marketing because as the year passed the marketing tactics and strategies have been changed tremendously. So, it will help to decide businesses to decide the method of marketing to get the best ROI – PowerPoint PPT presentation

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Title: Traditional marketing vs Digital marketing


1
Traditional Marketing
Digital Marketing
2
What is traditional marketing?
  • -It is a form of conventional marketing which is
    used before the era of internet is invented
  • -In this method we used to target our customer
    through physical forms like newspaper, TV ads,
    banners and many more.
  • -In this method company sell the product or
    services through manpower
  • -There are some advantages as well as
    disadvantages of this method

3
Disadvantages of traditional marketing
-No Control Over Timing -Higher Costs -Limited
Customization Options -Cannot Be Easily
Updated -Poor Campaign Measurement
4
What is Digital Marketing?
-It is the digital form of marketing in which
advertising placed through digital
channels -With the help digital channel such as
search engine, website, email, mobile app
marketing is performed -It gives you customer
segmentation for a new digital experience with
better approach -It helps you to build brand
over the internet and help to manage customer
relationship
5
Advantages of Digital Marketing?
-Wider target audience -Global reach -Better
brand reputation management -Boost brand
awareness -Utilize all digital marketing
services -Flexibility -Instant marketing -Cost
effective
6
Final words
-There are lot of benefits to approach the
digital marketing over the traditional
marketing -You can easily achieve your business
goal by hiring best digital marketing
company -The digital marketing agency gives you
the best ROI for your business -So, start
applying digital marketing strategy in your
business and become a top player in your industry.
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