Guerrilla Marketing Series: Stealth Marketing Strategies And Technique With Examples

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Guerrilla Marketing Series Stealth Marketing
Strategies And Technique With Examples
Well, in this article I am going to highlight a
term and draw your focus on Stealth Marketing.
If you are a newbie in the marketing industry
then this term or practice may sound strange to
you. But these particular marketing strategies
are not at all strange as these types of
marketing advertisement occur in day to day life
of a consumer. Only the difference is that
consumers dont understand that they are being
marketed. So, read out the article for detailed
information on Stealth Marketing Tactics.
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What is Stealth Marketing? It is one of the most
commonly used creative marketing strategies which
requires a lot of creativity to market a
product. Stealth marketing is an unintended way
of producing creative marketing strategies where
marketer tries to advertise a product to people
without them knowing they are being marketed. It
is also called buzz marketing and the main aim is
to create a buzz about a product or brand
through social media where people use the
hashtag of a product and brand. Stealth marketing
is carried out in discussion forums as well,
where random people will start talking about the
product in positive and sometimes in a negative
manner to create the buzz. This type of creative
marketing strategy happens mostly in new
channels, movies, tv-series, etc. Read more on
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