Embrace the Era of Edge Computing in Digital Commerce

1
Embrace the Era of Edge Computing in Digital
Commerce
https//katalysttech.com/
2
Retailers everywhere are embracing the era of
edge computing! Are you? If not, youll want to
read on to discover why its a must, and more
importantly, how you can take a step towards the
edge of retail. Throughout the past few years, a
decentralized data process called edge computing
has made its mark on the retail industry. This
computing paradigm collects and analyzes data
much closer to the data source resulting in
improved operational processes, better customer
experiences, and even increased sales in-store.
Unlike the traditional cloud, the edge computing
process makes data more actionable for
businesses. This is because the infrastructure of
edge computing allows retailers to leverage other
high-tech best ecommerce solution like smart
devices, the Internet of Things (IoT), Artificial
Intelligence (AI), and robotics both onsite and
in real-time. Altogether, the advanced
technologies provide powerful insight into
shopper behavior. Retailers can then use that
information to create innovative, profitable, and
tech-driven experiences that cater to todays
consumer.
3
But thats not the only reason why businesses are
turning to the edge for support. Discover the 3
major ways retailers are embracing edge computing
within their brick-and-mortar stores Augmented
Reality Product-Testing Augmented reality (AR)
apps and AR mirrors allow shoppers to test
clothing virtually without having to physically
look for them and/or try them on. Smart fitting
rooms include large touch-screen interfaces that
allow customers to make wishes directly from the
fitting room. This includes features such as
requesting customer assistance and even making
purchases from within the dressing room. Gather
In-Store Information to Improve Customer
Experience Infrared beacon heat maps help
predict consumer behavior by revealing in-store
traffic patterns. Retailers can then plan out the
store-layout to improve in-store
navigation. Interactive elements like in-store
digital commerce solutions satisfy the digital
consumer who wants to enjoy the perks of both
in-store and online shopping. By scanning signs
in-store, customers can pull up product
information and explore reviews online. Wi-Fi
systems provide data that recognize previous
customers and delivers personalized coupons as
soon as shoppers walk into the store.
4
Reduced Store Inventory Radio frequency
identification (RFID) readers improve the
accuracy of inventory management throughout the
supply chain while smart shelving systems
automatically view and track inventory. Real-time
of point-of-sale (POS) systems powered by IoT
allows merchants to view a customers complete
shopping history at checkout. Edge computing
modernizes the in-store experience for retailers
and shoppers all around the world, making it
easier for brick-and-mortar stores to compete
with online retail giants. And with solutions
like Celero, business intelligence and big data
analytics make computing and storage easier for
your retail and apparel needs. Connect with
us! Source Link - https//katalysttech.com/blog/e
mbracing-the-era-of-edge-computing-in-retail/
5
Demo Form https//katalysttech.com/free-demo/
6

• Katalyst Technologies is a leading IT services
  and solutions company servicing clients in the
  manufacturing, wholesale distribution, life
  sciences, e-commerce, logistics, and retail
  sectors. We provide industry specific IT
  products, strategies and solutions for companies
  implementing large-scale and transformational
  projects. Our business and technology experts are
  highly-skilled and work seamlessly across
  multiple geographies, with a global footprint in
  the U.S, U.K, India, and Germany. We specialize
  in the areas of Digital e Commerce,
  Enterprise Resource Planning, Supply Chain
  Management, Engineering and Manufacturing,
  Professional Services and e Publishing.

USA Evanston 1 847 425 4321 Atlanta 1 678 684
5300
INDIA Hadapsar, Pune 91 20 6709
3939 Valasaravakkam, Chennai 91 44 4294
3400 Basavanagudi, Bengaluru 91 80 2677 0101
UK Teddington 44 208 943 5589
sales_at_katalysttech.com