Why We Choose Digital Marketing As A Career?

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What is Digital Marketing? Is it a good career
choice?
blog.erginous.co.in/what-is-digital-marketing-is-i
t-a-good-career-choice/
November 23, 2019

• Digital Marketing refers to advertising through
  digital platforms like social media, search
  engines, Mobile Applications, websites, email.
• In other simple words, we can say Digital
  marketing is the marketing of products or
  services using digital technologies, mainly on
  the Internet, but also including mobile phones,
  display advertising, and any other digital
  medium.
• Types of Digital Marketing
• Search Engine Optimization
• Search Engine Marketing
• Content Marketing
• Social Media Marketing
• Pay per click advertising
• Affiliate Marketing
• Email Marketing

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• Search Engine Optimization (SEO) Search Engine
  Optimization is the procedure to get organic
  traffic, search results on search engines like
  Google, Yahoo, and Bing. SEO is a very important
  digital marketing technique. By this, you can
  increase relevant organic traffic that will help
  you to grow your business. In SEO its important
  the drive traffic by you to your website is
  relevant to your business. If its not relevant
  to your business, the traffic drive by you is no
  good.
• Search Engine Marketing(SEM) Search Engine
  Marketing term uses to get both organic and
  organic traffic to your website. But nowadays SEM
  only uses for paid advertising. So SEM refers to
  paid marketing to increase the visibility of a
  website in Search engines. Google Adwords Bing
  Ads is a perfect example of this marketing.
• Content Marketing Content marketing is an
  integral part of digital marketing that
  concentrates on creating and distributing
  content. It aims to make a reach for a targeted
  and valuable audience. Content marketing plays an
  important role in digital marketing activities
  such as social media marketing, email marketing,
  and SEO.
• Social Media Marketing (SMM) Social Media
  Marketing is the most trending advertising
  activity in digital marketing nowadays, it refers
  to advertise and attract the audience through
  social media platforms. By SMM you can easily
  make a good relationship with customers.
• Pay-Per-Click (PPC) Pay-Per-Click Advertising
  also refers to sponsored ads. In this advertiser
  pay for getting a niche audience for the website.
  In this, you pay only when someone clicks on
  your ads. PPC as similar to SEM but it also
  includes affiliate marketing and Display
  marketing.
• Affiliate Marketing Affiliate marketing is also
  one of the trending marketing activities in
  digital marketing. In this marketing, people can
  make money online. In this marketing, a person
  partners up with business to drive traffic and
  generate sales for this business. For eg, If you
  are a blogger and put external links of the
  website in your blog. When a user clicks on the
  external links and makes purchases, you get a
  commission on it.
• Email Marketing Email marketing is also the most
  popular digital marketing type. In this, by
  email, you can promote your products and
  services. If you go deeper into this marketing
  it helps to build a good relationship with your
  clients and customers.
• The Big Question Is Digital Marketing profession
  is a good career choice?
• In this era, we live every-one uses the internet.
  Such as ordering food online, paying bills
  online, shopping online, many other things humans
  can do online. People also conduct their
  business meetings online, just login into their
  computers, smartphones, tablets every day. These
  digital devices and the internet growing rapidly
  that creating a big opportunity for companies to
  expand their business.
• By the digitization of businesses the demand of
  new professionals needed, these are called
  Digital marketers. These people having vast
  knowledge and skills to use the power of the
  internet for the purpose of promoting business
  online through email marketing,

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blogs, web pages, and social media. Career
Fields in Digital Marketing Content
Developer SMM (Social Media Marketer)
Bloggers Mobile Marketing Specialist SEO Experts
(Search Engine Optimization experts) Brand
Management Email marketer PPC Experts The Demand
of Digital marketers is increasing day by day due
to the economy of the digital sector expanding
more than the traditional economy at an
exponential rate. In this era, there are no old
ways of doing business, the digital revolution is
upon us. Technology is changing each second.