Out Door Advertising Benefits

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Out Door Advertising Benefits
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Introduction

• Out door Advertising also known as out-of-home
  advertising, is advertising that reaches
  consumers when they are outside their homes.
• The Outdoor Advertising Association of America
  says thats where consumers spend 70 percent of
  their time.best outdoor advertising companies in
  India
• Outdoor advertising has a lower cost per
  thousand than any other type 
•     of advertising. Outdoor ads cost 80 less
  than television, cable television, or a newspaper
  ads, and 50 less than radio ads.

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Types of Outdoor Advertising

• The most commonly known type of outdoor
  advertising is the billboard. Common forms of
  outdoor advertising today fall into three
  categories
•  Billboard Advertising
• Street Furniture
•  Transit

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Billboard Advertising

• Billboards are placed next to high-traffic
  highways as well as along less-travelled roads in
  non-urban areas. Drivers see them almost anywhere
  because they are an efficient and cost-effective
  means of communicating information that is
  geographically important the location of the
  closest chain fast food restaurant on the route,
  the nearest motel, or campgrounds at the next
  exit.

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• A bit of a misnomer, street furniture applies
  not just to bus or park benches but also to bus
  shelters, news racks, and telephone kiosks, among
  others.

Street Furniture
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• Advertisements in buses, taxis, along airport
  walkways, and wrapped around vehicles, trains and
  in other mode of transports.

Transit
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Outdoor advertising agencies in India provide a
larger field of interest towards companies aiming
to top the market. The agencies help the company
to reach the maximum number of people as possible
with outdoor advertising.
Conclusion
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Thank you