Roundigital - Digital Marketing Company in Gurgaon - PowerPoint PPT Presentation

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Roundigital - Digital Marketing Company in Gurgaon

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Get in touch with the Best Digital Marketing Company in Gurgaon. Roundigital provides exclusive digital marketing services to brands and businesses increasing number of leads, conversions, and ROI. Know more – PowerPoint PPT presentation

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Title: Roundigital - Digital Marketing Company in Gurgaon


1
Roundigital
  • Digital Marketing Company in Gurgaon

2
How Meta Descriptions And Branding Influences
Search Click-Through Rates- SEO Company in
Gurgaon
  • A survey found that rich results improve Google
    search. When users click through on a search
    result, the greater emphasis is laid on the
    descriptions followed by a Brand Name and Page
    Title. Almost 2/3rd of the respondents agreed on
    the fact that more ads would trigger people to
    use Google less. The majority of the people
    agreed that Google is improving search results by
    including SERP features and snippets. As an SEO
    company in Gurgaon, we put more emphasis on
    Brands descriptions.

3
Digital Marketing Company in Gurgaon
  • According to Ignite Visibility, Click through
    decisions are influenced by the following
    factors
  • 13 of the respondents said it was the title
    that attracted.
  • 24.2 of the respondents said it was the Brand
    name.
  • 62.9 of the respondents said it was the
    Description.
  • As a Digital Marketing Company in Gurgaon, we
    also noticed that there was a rare case
  • More than 55.1 of the people said they click on
    a brand they know within the search results.
  • As of 2019 January, 58.5 of the participants
    preferred the current state of Google Search
    results. Similarly, 55.5 responded that the
    inclusion of featured snippets and SERP features
    improves the search results of Google.

4
SEO company in Gurgaon
5
SERP Features
  • Will the increasing number of Ads turn web
    visitors away?
  • There exist a segment of 66.7 of respondents who
    said that More ads may lead to lower the use of
    Google. While according to a study published on
    December 2018, Almost 75 of respondents said
    that Ads make it easy to find the information
    they are looking for. 
  • 67 of Ignite Visibilitys survey respondents
    disagreed that based on other companys branded
    searches, companies will be able to run Ads. This
    actually aligns with the results found that the
    majority of the users clicks on brand results
    they are familiar with.

6
Digital Marketing Company
  • As an SEO company in Gurgaon, the main reason to
    care about is that Brand Recognition has the
    second-largest influence on Clickthroughs. Brand
    awareness supplements SEO efforts and vice versa
    to increase organic visibility.
  •  
  • The survey puts light on the importance of
    compelling descriptions. Website owners and SEOs
    should align their descriptions with search
    intent as Google does not use the description if
    it thinks a more accurate one can be taken from a
    pages content.
  • As a leading Digital Marketing Company in
    Gurgaon, we would say - Brands will have to adapt
    if consumers prefer the modern search results
    page and its features. The best way to regain
    visibility is by merging rich results and
    designing content accordingly.

7
Thanks For Watching Us
  • Visit our Online Portal https//roundigital.com
    /
  • Contact us 092054 40112
  • Email info_at_roundigital.com
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