How to Become Digital Marketing Expert? - PowerPoint PPT Presentation

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How to Become Digital Marketing Expert?

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The world is running on a digital era and the digital revolution is here. Everyone is becoming digitized. More than two-thirds of the world’s population is now online, and the numbers are growing every day. – PowerPoint PPT presentation

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Title: How to Become Digital Marketing Expert?


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How to Become Digital Marketing Expert?
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  • The world is running on a digital era and
    the digital revolution is here. Everyone is
    becoming digitized. More than two-thirds of the
    worlds population is now online, and the numbers
    are growing every day.
  • Digital media has now a significant impact in our
    everyday lives. Organizations around the world
    are waking up to the opportunity presented by
    this revolutionary medium to fulfil business
    objectives in Sales, Marketing, CRM, Product
    Development and Research.
  • The Growing Job Market
  • To succeed and visible to everyone, organizations
    are looking to hire qualified digital marketing
    experts who have the necessary levels of training
    and experience. Since digital marketing is such a
    new field, there is a lack of experienced
    professionals.

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  • A survey by The Economist Intelligence Unit and
    Marketo highlights the gap between what marketers
    used to do and what they need to do today. The
    skills marketing professionals felt the need to
    develop include digital engagement and technology
    (39), strategy and planning (38), and data
    analysis (32).
  • A recent research conducted says that they
    reviewed over 75,000 job listings on Indeed.com
    found that the demand for digital marketing
    candidates has skyrocketed over the past 10
    years.
  • How to become a Digital Marketing Expert?
  • To build a career in digital marketing, you must
    approach the best digital marketing institute.
    However, every digital marketer should
    familiarize themselves with the fundamentals.  It
    is important to
  • Have knowledge of marketing concepts
  • Know basic digital marketing terminology
  • Understand web analytics
  • Have an overall understanding about the different
    areas of digital marketing

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  • We recommend the Deep Digital Media to learn
    digital marketing course to help you get started.
    This course covers the core concepts of Digital
    Marketing such as Search Engine Optimization
    Training (SEO), Social Media Marketing,
    Pay-Per-Click (PPC), Website Conversion Rate
    Optimization, Web Analytics, Content Marketing,
    Mobile Marketing, Email Marketing, and Digital
    Marketing Strategy.
  • The course will also help you master tools and
    platforms such as Google Analytics, Ad Words,
    Twitter, YouTube, and Facebook. After learning
    the course/fundamentals of digital marketing, the
    next step is to developing expertise in a
    particular area of digital marketing to become an
    SEO, PPC or Social Media marketing specialist.
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