Competing with Photography Service Giants – A Few Tips - PowerPoint PPT Presentation

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Competing with Photography Service Giants – A Few Tips

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Chris Woodman Wedding Photography is a Chelmsford professional photography service that offers unique, creative photography services along with being helpful and resourceful! Want to know more at – PowerPoint PPT presentation

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Title: Competing with Photography Service Giants – A Few Tips


1
Competing with Photography Service Giants A Few
Tips
2
No doubt being a wedding photographer is one of
the most exciting careers out there. However,
its also one of the most challenging and
competitive markets to be really successful in.
You can find a large number of professional
photography services available, but unfortunately
the quality of what is delivered varies
dramatically. If youre planning to pursue a
career as a professional photographer in
Chelmsford then you need to understand a few
things first. Before you take the plunge as a
Chelmsford professional photography service, you
need to realize that there are a lot of top
competitors out there like Chris Woodman Wedding
Photographywho are well established in the
industry.
3
How to compete with the giants on the
industry? The first, and most important question
that needs answering is how do you convince
engaged couples to choose your brand over
established Chelmsford professional photography
services? Finding clients is quite challenging,
especially when youre a newbie! But remember,
everyone had to start somewhere and theres
plenty of trial and error along the way, so stick
with it and good things will start to
happen. Here are a few tips that you may find
helpful if youre looking to compete with
established photography services and winning new
clients!
4
Incorporate Uniqueness and Creativity Being
unique helps you stand out of the crowd. You need
to identify and understand what makes you and
your photography unique. Once you find this out,
youll have a base to work from and you can start
to showcase examples that will grow your brand
and attract new clients. Consistency is key so
that prospective clients have a clear
understanding of exactly what it is you can offer
them. Having a strong story connected to your
brand allows people to connect on a deeper level
that in turn makes your business more valuable.
This might make for some uncomfortable reading
but nobody cares about YOU, they care about what
you can do for THEM. Being Resourceful and
Helpful is the Key Theres no two ways about it,
newly engaged couples looking to book vendors in
the wedding industry, (more often than not), have
no idea where to start. They will have so many
questions that need answering and problems that
need to be solved. This is where you step in! For
instance, you can build content and make
suggestions on wedding themes, hair and makeup
inspiration, best wedding venues for a certain
time of year and so on. One positive thing to
come out of starting a Chelmsford professional
photography service is youll never be short of
content ideas. Couples need help so give it to
them.
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6
Maintain Professionalism at all times Your
professionalism and expertise will attract
attention from prospective clients and catapult
you ahead of your competition. Keep a clear and
consistent presence online so people can see
youre professional and this will start to build
trust. When you meet potential clients in-person,
always be polite, dress well and present well.
This costs nothing, yet goes a long way and will
be remembered. Dont forget to always follow up.
Couples will be inundated with information as
they start to research the possibilities
available to them so they wont always remember
your first email or phone call. Make a note in
the calendar to touch base with them and see if
they have any further questions regarding your
initial contact. Its a well-known fact that a
large percentage of the population wont purchase
a service after just one point of contact. Seeing
your work on a regular basis or keeping in touch
is a great way for people to become familiar with
your brand that will ultimately end with a higher
conversion rate for your business.
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Chris Woodman Wedding Photography is a Chelmsford
professional photography service that offers
unique, creative photography services along with
being helpful and resourceful! Want to know more?
9
Business Name- Chris Woodman Photography Address
1- 42 Buckerills Address 2-Pitsea
City-Basildon State- Essex
Zip-SS13 3ER County-United Kingdom Website
URL- https//chriswoodmanphotography.co.uk/ https
//www.instagram.com/chris_woodman_photography/ htt
ps//www.pinterest.com/C_Woodmanphoto/ https//www
.facebook.com/chriswoodmanphotography/
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