What is Search Engine Marketing and services - PowerPoint PPT Presentation

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What is Search Engine Marketing and services

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Search Engine Marketing can be tricky and simple at the same time, But the essence of driving pre-qualified leads for business always attract the marketers towards itself. Know what is search engine marketing and how its connected to seo and search engine advertising. – PowerPoint PPT presentation

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Title: What is Search Engine Marketing and services


1
Search Engine Marketing Services in Delhi
  • Search engine optimization, Organic results, paid
    searches, Google ads

2
What is search engine marketing?
  • Search engine marketing is the marketing
    technique practiced through the search engine
    channels. This technique involves search engine
    optimization for organic result and paid
    advertisements for each keyword, like Google Ads.
    Search engine marketing techniques aims to
    generate the pre-qualified leads for the website
    and business.

3
How search engine marketing can benefit your
business?
  • Search engines are capable of driving heavy
    traffics, as search engines like Google receives
    63000 searches per second (source-
    searchengineland) alone they can be used as lead
    magnets for any business. So the basic rule is
    rank high on search engines for keywords or user
    queries and drive tons of pre-qualified leads for
    your business.

Now what is exactly pre-qualified leads means ?
  • The users of search engines are coming to search
    engines to find the solution to their problems
    and so they are leads for you if the solution you
    offer is what they are looking for and could
    become a customer of you. As they are leads
    without even landing to your website, they are
    known as pre-qualified leads and are very close
    to ones sales funnel.

4
Two sub services of search engine marketing
service
  • 1. search engine optimization service
  • 2. search engine advertising service

5
How search engine optimization service will help
you?
  • Search engine optimization service focuses on
    gaining the organic search visitors and traffic
    rather than paid advertising traffics. And in
    order to do so, seo experts optimize your website
    and apply white hat seo techniques to rank your
    website and webpage rank higher on the search
    engines on the organic positions of the SERPs.
  • SEO service itself has sub-category services
    which are correlated to complete seo strategy and
    service.

6
How search engine advertisings can help you?
  • Search engine advertising is a paid technique
    where keywords are targeted as paid keywords and
    the website paying for the keyword gets the
    advertising positions (most likely in the top
    provided highest biding for the keyword) of
    search engine result page. The service is also
    called PPC( Pay Per Click), means they deduct the
    ad money only when the ad is been clicked by the
    user.
  • Example Google Ads, Bing Ads, Yahoo ads

7
Summary
  • The best result orientation strategy is to follow
    both the sub service parallel for some period of
    time and once your organic visit increases and
    get stable, one can opt out of search engine paid
    services.

8
Viral Growwvisit us at viralgroww.comemail us
info_at_viralgroww.comcontact us
8860907838Address Metro Station, Office Number
404, 3/102, Lalita Park Near Gate, Street Number
1, Laxmi Nagar, Delhi, 11009
  • We provide the affordable search engine marketing
    services for all size of businesses
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