How millennials engage in the esports platform? - PowerPoint PPT Presentation

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How millennials engage in the esports platform?

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Categorizing the esports consumers 1.There is no gender-wise categorization in esports as both play equally. 2.However, 69% of the esports players fall under the age of 18-34. T3.he median age of an esports player is 28 in which they are most likely to own various tech devices. 4.Most of them spend time on screen either watch or stream gaming content. – PowerPoint PPT presentation

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Title: How millennials engage in the esports platform?


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https//www.inoru.com/esports-betting-software
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(No Transcript)
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Why do operators need to implement new strategies?
  • The fanbase of esports exceeds more than 90
    million worldwide.
  • Operators must be prepared to face this growing
    phenomenon in order to stay ahead of their
    competitors.
  • The target of esports is completely different
    from the traditional pointers as it is very
    important to understand the preferences of the
    millennials.
  • Only then, the operators can attract them and
    retain them in their platform.

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  • Esports is witnessing tremendous growth in its
    audience every year.
  • It is estimated that about 323 people around the
    world played esports in the year 2017.
  • This includes both occasional viewers and as well
    as enthusiasts in it.
  • Operators continue to offer the customers exactly
    what they need to boost the numbers.

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How to find a millennial?
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  • It takes an innovative campaign to reach out to
    the millennials.
  • Use of hashtags to publish infographics,
    slideshows, videos on social media.
  • They can be easily targetted with influencers and
    vloggers.
  • Incentives and bonuses can also play a vital role
    in communication.
  • Know more https//www.inoru.com/esports-betting
    -software

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  • The millennial generation will play a major role
    in taking the esports market to the next level.
  • Esports betting software is growing alongside
    with esports as millennials are demanding more
    business interactions.
  • They are the generation of consumers who where in
    touch with the digital world since their infancy.
  • The marketing strategies of companies requires a
    major paradigm shift when it comes to handling
    millennials as their customers.

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