How To Reduce The Cost Of Real Estate Renderings: Part 1

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How To Reduce The Cost Of Real Estate
Renderings Part 1
Real Estate Rendering Specialists are
often asked to quote an approximate cost
for their services, and they find it hard to do
this as prices can vary greatly ranging from a
few hundred dollars for simple renderings to the
thousands for high quality Photorealistic 3D
Rendering Services! In order to be able to give
a proper estimate for an Exterior or Interior
rendering or Architectural Animation, the
Visualization Artist must have a very good
understanding of the project itself. Many people
think that the computer does all the work, and by
just clicking on the render tab on a SketchUp
model, the rendering will get done on its own!
Nothing could be further from the truth.
Architectural 3D Rendering Services require
immense patience, painstaking attention to
detail, and a whole lot of visualization prep
work. Pricing is quoted based on the actual
amount of work involved, and there are many
factors that determine the costs of this real
estate marketing service. Here, we show you how
the pricing varies based on these factors.
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How is The Scope Of The Project Determined?
To create 3D photorealistic rendering, the
artist has to create a 3D world that encapsulates
whatever is required to be shown in the
rendering, both in plain view and hidden. The
foundations of the entire project are carefully
constructed using 3D modeling, and this step
is critical to be able to deliver the perfect
final finish. The amount of work involved depends
on the viewing angle of the final image. If the
interior of just one room in a house will be
visible, then the work involved is far less than
if the view will be showing several rooms in a
multi-storeyed building.
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Number of Images
Architectural Rendering Services will start with
creating a 3D world model of the project
environment. This is time-consuming and can add
to the costs, based on the amount of detailing
that is involved. In many cases, the foundation
model that is created for one exterior view can
be tweaked and re-used for additional views from
slightly different angles. In such cases, the
cost per view will be reduced as the rendering
artist can easily create new renderings using
the same environment. What this means, in a
nutshell, is that the cost per image will be
reduced if the number of images from similar
angles increases.
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Surroundings
Another area that can substantially impact the
price of the rendering is the surroundings of
the project. In order to accurately depict the
project in 3D, the buildings and landscape tha t
are in the immediate neighborhood will also have
to be created from scratch. If your project is
located in the midst of greenery, this can be as
simple as copy- pasting and adding generic
landscape elements.. but if your building is on a
busy street in downtown Manhattan, for instance,
the surrounding buildings will also need to be
recreated in order to give a realistic final
image. The 3D Rendering Studio will need to work
overtime on creating 3D depictions of other
buildings that could also involve a lot of
architectural features, which will greatly
multiply the time involved and add to the costs.
In a similar fashion, renderings of large
resorts, entertainment parks or business
districts will cost much more than renderings of
a single building.
This cost can be reduced if one chooses to use
high-quality site photos for the surroundings,
instead of creating large 3D environments from
scratch. Using a drone to take aerial photos of
the view from the angles you desire, and roping
in the services of an experienced professional
photographer can simplify your work and enhance
the realistic quality of your final images. The
architectural renderings of your proposed project
can be seamlessly blended into the background
that your photographers have clicked. This will
avoid the cost of creating everything in 3D, and
will also save on time, but you will have to pay
for the services of the photographer so you
should use this option wisely.
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Degree of Photorealism
If your client is looking for a high degree of
photorealism and wants to get an image that
looks the same as a photograph, then the 3D
artist will have to spend a lot of time and
effort filling in the tiny details. Renderings
that are created quickly and at lower costs will
not give the level of precise attention to the
finer details that can be expected from a
high-quality rendering. Clients who are on a
tight budget or want the images to be done in a
couple of days time will have to compromise on
the level of photorealism as well, and its best
to let them know about this upfront so that they
are not disappointed with the final result! Our
next article will show you how you can minimize
the cost of Architectural 3D Visualization from
the point of view of an architect or a marketing
agency.
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Architectural
Visualization Studio
Thank You