Title: Corona
1DIGITAL MARKETING V/S CORONAVIRUS
SUBMITTED BY HIMANI KATHAL
2WHAT IS CORONA?
In December 2019, this virus occurred in the
illegal wildlife market in Wuhan, a city in
China. World Health Organization has
characterized this as a pandemic virus and
declared its name as CORONAVIRUS. The virus is
named after its shape which comes in the surface
from the Crown-Like Projections. Coronaviruses
are zoonotic in nature, which means that the
primary hosts of this disease are animals and
then it transmits in humans and infects them too.
But still, it hasnt been defined yet, that what
specific animals it is linked too.
3TYPES OF CORONAVIRUS
HKU1
229E
SARS-CoV
NL63
SARS-CoV-2
OC43
MERS-CoV
COVID-19
4AWARENESS
Coronavirus infects different people in different
ways like infected people having virus do not
show any symptoms and recover without the
hospital. The period of increasing the
coronavirus is between 1 to 14 days.
PREVENTIONS
SYMPTOMS
Avoid sharing personal items.
Fever.
Disinfect the common areas.
Dry cough.
Avoid traveling or moving outside places
Sore throat.
Wash and sanitize your hands.
Headache.
Wear a face mask in public places.
Loss of taste or smell.
Try to stay at home and maintain the distance
from other peoples.
a runny or congested nose.
5HOW DIGITAL MARKETING IS HELPFUL IN PANDEMIC TIME
In past pandemic diseases, the economy is getting
impacted very badly, but with modern time and
society, this impact on the economy can be
controlled with one key benefit that is
Internet, which allows many businessmen to
continue their business without opening their
stores physically.
Move your brand online and Stay connected to the
customers through social media platforms and
notify them, the companys value and how your
company is helping to fight with this pandemic.
Focus on building a relationship with your
customers and take their reviews regarding the
products and services provided by the company so
that you can relook the End-to-End sales and
services provided to them and can overcome the
hurdles so that the company can perform in a
better manner.
6WAYS OF DIGITAL MARKETING
By following these essential tips regarding
digital marketing, you can do a great start for
your digital marketing campaign off and can
convert most out of the current situation
PAID SEARCH
SOCIAL MEDIA
SEO AND CONTENT MARKETING
WEBINARS AND PODCASTS
WAYS
The statistics of web usage shown that the
browsing of an individual has increased the most
for their entertainment purpose. The usage of
mobile phone data and the traffic on popular
websites has increased due to the rapid spread of
the virus across the borders. So social media
platforms are highly used to stay in touch with
loved once and stay connected with the outside
world. Digital service providers notice quickly
the opportunities to deliver the proper and
meaningful engagements to the peoples in this
crisis.
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