Micellar Casein Market

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• Coherent Market Insights
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MICELLAR CASEIN MARKET ANALYSIS

• Micellar Casein Market, By Product Type (Micellar
  Casein Isolate, Micellar Casein Concentrate), By
  Application (Beverages Smoothies, Clinical
  Nutrition, Bakery, Meat Product, Nutritional
  Powders Bars, Protein Fortification, Dairy
  Beverages, Supplements, Infant Nutrition, Fresh
  Dairy Products, Cheese, Others), and By Region
  (North America, Europe, Asia-pacific, Latin
  America, Middle East Africa) - Size, Share,
  Outlook, and Opportunity Analysis, 2019 - 2027

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• Micellar casein is a rich source of protein that
  consists of five important proteins such as beta,
  gamma, delta, alpha, and kappa. Removal or
  modification of any of the protein eliminates the
  natural micelle protein. It exists in natural
  form and is easily digestible by the body. It
  supports faster recovery and promotes a feeling
  of fullness by delivering protein to muscles up
  to 12 hours. Moreover, micellar casein stimulates
  the repair muscles during any injury. Micellar
  casein is widely used in sports nutrition since
  it is capable of supplying amino acid to the
  muscle cells. Furthermore, this protein also used
  to remove the fat amount present in the body.
• The global micellar casein market is projected to
  reach US 1,050 million by the end of 2027, in
  terms of revenue, growing at CAGR of 6.1 during
  the forecast period (2019 to 2027).
• Drivers
• High consumption of protein in sports and
  bodybuilding products is expected to propel the
  market growth of micellar casein. For instance,
  in April 2016, Abbot launched Myoplex Micellar
  Casein under its EAS Myoplex sports nutrition
  products line. This product is a nighttime
  supplement that also includes a blend of HMB,
  Phosphatidylserine, and Leucine (E3 Fusion).

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• Market Restraints
• The market of micellar casein is facing intense
  competition from dairy-based, animal and
  plant-derived protein ingredients which
  is expected to hinder the market growth. Growing
  preferences for natural or plant-derived proteins
  such as pea protein another major factor
  projected to hamper the market growth of global
  micellar casein over the forecast period.
• Fluctuating milk prices around the globe due to
  various environmental factors and this is
  expected to restrict the market growth
  of micellar casein. Micellar casein is mainly
  produced from skimmed milk through membrane
  filtration. Thus prices of milk play very an
  important role in the overall ingredient price
  and supply. This is expected to fuel market
  growth over the forecast period.

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Figure 1. Global Micellar Casein Market, Revenue
Share (), By Region, 2018
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• Market Opportunities
• Rising use of micellar proteins in the protein
  shakes is expected to create lucrative growth
  opportunities to the market of micellar proteins
  over the forecast period. For instance, in April
  2017, aspari Nutrition has launched a new protein
  product to expand is protein portfolio. The
  lineup includes Myofusion, IsoFusion, IntraPro
  and Precision Protein. MyoPure 100 Pure Micellar
  Casein by Gaspari Nutrition is derived from
  German Powerhouse, Molkereigesellschaft Lauingen
  GmbH (MGL) a global company engaged in the
  development and production of micellar casein.
• Increasing application of micellar proteins in
  the production of low-cheese fat is expected to
  fuel the market growth over the forecast period.
  Use of micellar proteins increase the protein
  content of cheese while reducing fat content and
  also enhance the cheese yield. This is expected
  to fuel market growth.

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Figure 2. Global Micellar Casein Market
Opportunity Analysis
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• Market Trends/Key Takeaways
• Rising trend of using micellar proteins in juices
  and nutritional beverages is expected to fuel the
  market growth of micellar proteins. For example,
  the use of micellar casein in any beverage can
  increase the content of milk protein and its
  blend flavor enhance the flavor of the juice.
  This is expected to propel the market growth of
  micellar proteins.
• Growing demand for high-protein bakery products
  is expected to fuel the market growth of micellar
  proteins. Use of micellar proteins make the
  high-carb food healthier. According to the
  Coherent Market Insights analysis, Ingredia,
  which is a major dairy-based firm, manufactures
  PRODIET Advance (Micellar Casein) a protein
  solution developed for use in high-protein
  puddings.

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Figure 3. Global Micellar Casein Market, Revenue
Share (), By Product Type, in 2018
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• Competitive Section
• Key players operating in the micellar casein
  market are Arla Foods Ingredients Group P/S, The
  Milky Whey, Inc., ProteinCo, Havero Hoogwegt
  B.V., Idaho Milk Products, Inc., Milk Specialties
  Global, AMCO Proteins, Ingredia SA, Glanbia
  Nutritionals, Inc., Nutrimed Healthcare Private
  Limited, and FrieslandCampina Domo
• Few Recent Developments
• Milk Specialties Global
• Key Developments
• In September 2016, Milk Specialties Global
  announced its acquisition of Saputo Inc.s
  facility in Monroe, Wisconsin. Through this
  acquisition, the company has expanded its
  ingredients manufacturing capacity and the
  facility is also located in the vicinity of
  various cheese producers.

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Figure 4. Global Micellar Casein Market Value
Chain Analysis
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