Customize your Cosmetic Boxes with the age group of your Customers - PowerPoint PPT Presentation

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Customize your Cosmetic Boxes with the age group of your Customers

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It is crucial for the successful running of your brand that you get the custom cosmetic boxes that identify with the interests of your targeted customers. – PowerPoint PPT presentation

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Title: Customize your Cosmetic Boxes with the age group of your Customers


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Packaging of Beauty Products
Custom Cosmetic Boxes
  • The way a beauty product is packed and endorsed
    speaks volumes about its success and growth.
  • There are a variety of striking and intelligent
    product packages that are in use by a lot of
    brands.
  • The custom cosmetic boxes are made up of strong
    materials such as kraft, paperboard, or
    cardboard.
  • They are resistant to dust, pressure, moisture,
    and heat, and keep the fragile makeup items from
    breakage.

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Making YOUR packaging better
  • High-grade techniques are involved in their
    printing and processing.
  • Window panels can be added to them to make the
    products visible from outside.
  • Magnetic catches can be inserted in their flaps
    or lids to give them a luxurious and smart look.
  • By adding holders and inserts, the utmost
    protection can be provided to the items by
    securing them in one place.

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personalize your boxes
  • Create a suitable mood board
  • Interest of targeted Customer
  • Define your targeted audience
  • Customize accordingly
  • Choose an apt color scheme
  • Make them pop
  • Make them eco-friendly 

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1. Create a suitable mood board
  • Your brand identity matters to the customers as
    much as their identity matters to you.
  • They like to buy from brands that have a certain
    appeal to them.
  • Before purchasing, they see what you solely are
    as a brand i.e., dark, simple, classic, or
    luxurious? So it is better you design and
    portrays a good image of yourself.
  • For that, you have to set a suitable mood board
    for your custom printed cosmetic boxes.

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2. Interest of targeted audience
  • Keep in mind the demographics and interests of
    the targeted audience.
  • For instance, you can add glitters if your lip
    balm is for children.
  • Choose the images that can communicate with them
    on an emotional level.
  • Drop them in a bag or folder and share them with
    your designer.

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3. Define your Targeted Audience
  • You can set upon the audience you intend to
    target.
  • You must know who your product is being made so
    that you can design the makeup bags
    correspondingly.
  • You must know the demographics i.e., age,
    ethnicity, color, gender, and also psychographics
    i.e., the interests and hobbies of the targeted
    customers.
  • Then move on to designing it in unique ways
    accordingly.

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4. Customize accordingly
  • Now that you are on the customization part of the
    cosmetic packages gear up to get all creative.
  • Get your brand an exceptional logo that reflects
    quality and trust. After your brand signature has
    been imprinted, select trendy designs.
  • Keep in mind the targeted clients and select the
    shape and design of the package accordingly.
  • Make sure that the resolution of images
    on cosmetic boxes is good.

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5. Choose an apt color scheme 
  • Choosing colors for your product package is not
    as easy as it seems. You have to keep in account
    certain factors before you get your package all
    colored. Keep in mind the psychology of colors
    and then dive into customizing your cosmetic
    boxes.
  • If your product is for models or millennials,
    make sure to give it a royal and classic look,
    opt for black, rose gold or metallic colors.
  • If your purchasing audience is teenagers or
    children, you can go for sparkly or hot colors.
  • Add funk and pop in your packages if your
    customer is a hipster or loves backstreet styles.

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Make them pop
6. Make them pop
  • Customers love exploring new and appealing
    products in the market.
  • And when they find the one that reflects their
    inner aesthetics, they go wild about it.
  • The idea of using blank cosmetic boxes with
    nothing embossed or printed on them seems
    ridiculous to them.
  • With their own sense of self and style, they seek
    for the products that match their personality.

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7. Make Them Eco-Friendly
  • Customers prefer buying the things that come in
    artsy and eco-friendly packaging.
  • The packages that can endorse your items in warm
    earthly hues or texts like 'natural skincare'
    will certainly sell more.
  • Since adults usually prefer natural remedies to
    enhance their skin tone.

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CONCLUSION
There are loads of unique ideas for custom
cosmetic boxes these days. Made of sturdy and
high-grade materials, they keep the products
safe. They can be designed, keeping in mind the
age and ethnicity of the targeted buyers.
Manufacturers are making the best use of modern
techniques to modify their packing and become
popular among consumers. You can contact the best
cosmetic boxes suppliers nearby and get
exceptional packages for your clientele. With a
suitable product, packaging, and design, your
makeup packages can surely rule the shelves and
hearts.
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