Energy Saving Window Film Market

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ENERGY SAVING WINDOW FILM MARKET ANALYSIS

• Energy Saving Window Film Market Report, by
  Component Type (Dyed, Pigmented, Metallized,
  Ceramic, and Others (Nano, etc.)), by Application
  (Construction, Automotive, Marine, and Others),
  and by Region (North America, Latin America, Asia
  Pacific, Europe, and Middle East Africa) -
  Size, Share, Outlook, and Opportunity Analysis,
  2020 2027

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Energy saving window films not only helps in
conserving energy and maintaining the temperature
indoors, but also protects the inside environment
from harmful ultra-violet radiation of the sun.
The global energy saving window film market is
projected to surpass US 1,931.4 million by the
end of 2027 in terms of revenue, exhibiting
a CAGR of 9.5 during the forecast period (2020
to 2027).

• Drivers
• Growing end-use industries such as construction,
  among others is expected to drive growth of the
  global energy saving window film market during
  the forecast period. For instance, according to
  the Global Construction Perspectives and Oxford
  Economics, the global construction industry is
  expected to reach US 17.5 trillion by 2030,
  which is US 8 trillion rise from 2015.
• Among region, North America held dominant
  position in the global energy saving window film
  market in 2019, reporting 45 market share in
  terms of revenue, followed by Asia Pacific and
  Europe.

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Figure 1. Global Energy Saving Window Film Market
Revenue Share (), By Region, 2019
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Market Restraints

• The energy saving window film with a dark tint
  may significantly affect the visibility of people
  inside the house or the car, while a film with a
  shiny outer coat can give windows a dark or shiny
  external appearance and thereby, make the glass
  appear colored due to reflection of some bands of
  visible light. These factors are expected to
  restrain growth of the energy saving window film
  market over the forecast period.

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Market Opportunities

• Key players are focusing on launching new
  products in the energy saving window film market
  to create growth opportunities at a global level.
  For instance, in May 2015, 3M launched its Ultra
  Clear Energy Saving Window Film Kits to its Home
  Energy Savings solutions product line. This
  window film is do-it-yourself (DIY), which will
  help in blocking UVA and UVB rays along with 35
  of sun heat.

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Figure 2. Global Energy Saving Window Film Market
Opportunity Analysis 
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Market Trends

• Rising awareness regarding environment is
  expected to be a trend, as it focuses on reducing
  carbon emissions. CO2 emission from buildings is
  a major factor contributing to the overall energy
  loss. Window panels are a major component of the
  building fabric with considerable influence on
  the energy performance and are accountable for
  the buildings overall energy loss. Therefore,
  the demand for energy saving window films is
  expected to rise during the forecast period.

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Figure 3. Global Energy Saving Window Film Market
Revenue Share (), By Application, 2019
On the basis of application, the energy saving
window film market is segmented into
construction, automotive, marine, and others. In
2019, the construction segment accounted for 52
of the revenue share.
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Global Energy Saving Window Film Market - Impact
of Coronavirus (Covid-19) Pandemic The global
energy saving window film market is expected to
witness a declining growth in 2020, owing to the
severe impact of Covid-19 pandemic. Application
segments such as construction are expected to
grow during the forecast period. However,
automotive and marine, among others are expected
to witness a declining demand. Furthermore, the
demand for energy saving window film is expected
to decline due to decline in sales in emerging
economies such as India, among others, owing to
low disposable income in these countries as
compared to regions such as North America and
Europe in the near future. Competitive
Section Key players operating in the global
energy saving window film market include 3M,
Saint-Gobain, Solar Window Technologies, Inc.,
American Window Film, Inc., Madico, Inc., PR
Solar Window Film Ltd., Dingxin Films Technology
Co. Ltd., Nexfil USA, and Eastman Performance
Films, LLC.
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