Brand Identity

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• Brand Identity
• Published By
• https//www.arungopidas.com/

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• And what is the personality of a company
  all about?
• So I need you to think about the
  personality of a brand as though it were an
  individual. Individuals have faces and some seem
  nicer than others. Maybe it's the attractive
  symmetry or the chubby cheeks that render the
  individual cute, maybe you love their tiny
  nose... Nevertheless, we are still drawn or
  repelled by certain particular characteristics.
• Now that is just what happens to the
  identity of a company. All those special elements
  appear whenever we think about it physically,
  from line to form, the style used for the emblem,
  the colours that are used, the typography used to
  convey those messages, etc. Branding is a
  fascinating beast that often takes its shape in
  the appearance of an organisation or service's
  workers and how they are dressed, what they
  speak, and the vocabulary they use in
  conversations with prospective or potential
  consumers.You want to check out branding for
  more.

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• But what is the Major brand identity deal?
• It doesn't make a difference what
  organisation you are in, as long as a brand name
  will make it or ruin it as long as you choose to
  remain in business. In a dynamic environment
  where consumers have multiple options to choose
  from, this is particularly so. The first
  interaction people have with your business is
  your branding, and the second and third and so
  forth!
• It will be easy to conclude that the way
  we view the identity of our brand is the same as
  the public does. This is far from the facts,
  though. You ought to get an outside viewpoint to
  fully appreciate how your company is being
  viewed. You deserve to get the feedback of your
  target group and be willing to learn the harsh
  truths, as frustrating as it can seem.

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• I'm sure we've all had 'character'
  interactions, and I don't use the term loosely.
  Those individuals that stick out for numerous
  purposes may be disgustingly loud, wearing a
  dirty coat, wearing bed hair or failing to wash
  their face in the morning. The truth is that a
  scruffy person is viewed as unreliable. The same
  happens to a scruffy brand that nobody likes to
  associate with!
• So in short, a brand name can impact the
  way your prospective customers interact with you
  and your company. Either it drives them into
  motion or indifference, but it's a GREAT
  deal!Have a look at brand identity for more info
  on this.

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• Summary
• Arun Gopidas is an
  award-winning brand identity designer helping
  founders create distinctive brands.
• Visit this site to learn more
• https//www.arungopidas.com/