AnjaliChiiz (1)

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A GUIDE TO FASHION PHOTOGRAPHY
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FASHION PHOTOGRAPHY

• Fashion Photography, a term that is so widely
  used yet so many fail to understand its true
  meaning. Its not a term-limited to fashion
  studios and booked for high-end fashion
  designers. In reality, it is a phenomenon that
  makes up for a large percentile of visual data we
  feed on daily.
• Whether it is on social media, or on E Commerce
  webs sites, we are surrounded by fashion
  photography and influencers who are basically
  influencing our choice of clothing and trends
  that we follow.
• Being a fashion photographer is much more than
  just clicking good pictures. It is about
  fulfilling the need of the client, need of the
  hour, and need to stand out among the rest.
• If you are thinking of making it a fashion
  photoshoot and have very little idea about how to
  start out, heres a guide that contains almost
  all the practical information that you need to be
  aware of right now.

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TYPES OF FASHION PHOTOGRAPHY

• Fashion photography as a professional can be
  divided into 3 fundamental styles catalogue,
  editorial, and high fashion shoot. Theres a
  fourth style too that is gradually picking up.

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HIGH FASHION

• When it comes to advertising, big fashion
  brands advertise their products using this style
  of a fashion photoshoot. The photos, for the most
  part, include supermodels, acclaimed
  entertainers, and on-screen characters. The
  garments and frill included are regularly styled
  in a manner that it looks like it's from some
  other world. The postures can be overstated and
  over-the-top. All components of the model the
  closet, styling, hair/cosmetics, lighting, and
  area cooperate to make a perfect picture.

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CATALOG PHOTOGRAPHY

• This style is utilized by organizations that
  print to showcase their items to their shoppers.
  This is fundamentally a picture with loads of
  information where the model is made to stand
  against a specific background to showcase the
  piece of clothing more clearly.
• Here, styling is very ordinary and the background
  used is white so that the detailing in the
  clothes is clearly visible.

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EDITORIAL PHOTOGRAPHY

• Most fashion magazines include this style of
  photography. Here, styling takes a conspicuous
  bleeding edge. These shoots portray a topic and
  the photographer model needs to authorize the job
  they are given and act out to pass on their
  story. The entire picture is shot in order to
  make an incredible articulation.

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STREET FASHION

• The final type of fashion shoot could be
  called street or lifestyle fashion. Here, the
  images are shot on location in everyday
  environments. It can be appropriate for catalogs
  and editorial purposes, or it can be a type of
  fashion picture all to its own. In these shoots,
  the model blends in with those around them.
  They're in their natural element instead of a
  stylized and perfect world.

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SKILLS NEEDED FOR FASHION PHOTOGRAPHY

• 1. Take photographs of models as per clients
  expectations.
• 2. Try to work more in-studio set up so that you
  know how to enhance the picture of the models and
  show them in the best lighting.
• 3. Create a good working environment for the
  models so that they can feel comfortable in your
  presence.
• 4. Try to create your own unique style of
  photography that can grab the attention of
  shoppers almost instantly.
• 5. Expand your horizon of photography and try to
  work with different lighting setups and areas.
• 6. Try to connect with makeup artists, fashion
  designers, and biggies of the industry.
• 7. Draw out the best in models during photograph
  shoots by guiding them through the photoshoot.

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• Apart from the ones mentioned above, there are
  other qualities such as -
• 1. Great eye and masterful capacity
• 2. Great capacity to catch rare and candid
  moments
• 3. Wonderful aesthetic detail
• 4. Knowledge in photography editing applications
• 5. Capacity to function admirably with models,
  executives, designers, specialists, and different
  customers

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TIPS FOR PROFESSIONAL FASHION PHOTOGRAPHY

• Choose The Right Camera
• Try A Lot Of Different Camera Angles
• Make Sure That The Lighting Is Proper
• Be Ready With The Poses
• Follow Composition Rules
• Tell A Story
• Select A Suitable Background
• Don't Forget Props
• Emphasis on the Product
• Let The Outfits Do The Talking

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THANK YOU