Digital Marketing Consulting Company - Crunchy Social

1
The Digital Marketing Strategy
2
Today's Agenda
By the end of the session, you will... Understand
Plan Build Test Refine ... your digital
marketing strategy!
3
Digital Marketing is critical.
It's not just a marketing tool.
Digital marketing is one of the fastest-growing
aspects of marketing in the world. All major
companies have a digital marketing team to
maintain their online image 24 hours and day, 7
days a week. In the 21st Century, digital
marketing is a necessity. A good online presence
will showcase the unlimited potential of the
company and garner trust from your
customers. You can reach enormous audiences
along with the better conversion rates.
4
The ABCs of Digital Marketing
AWARENESS GET PEOPLE INTERESTED
BRAND LOYALTY GET PEOPLE INTERESTED
COMMUNITY GET PEOPLE ENGAGED
5
Traditional Marketing
Digital Marketing
It is an marketing approach in which marketers
identify and interact with their audience such
as print ads, billboards, or television
advertisements.
It is an online marketing. It's an act of
promoting services or products with marketing
tactics such as Search Engine Optimization,
Social Media, Paid ads, Email-Marketing etc.
6
50
SOCIAL MEDIA PENETRATION
As of January 2021
7
2 0 2 0
If you make customers unhappy in the physical
world, they might each tell six friends. If you
make customers unhappy on the Internet, they can
each tell 6,000 friends". This quote by Jeff
Bezos sounds dangerous, right? But thankfully we
have a solution for this.
8
RETURN ON INVESTMENT
2 0 2 0
Getting your digital branding done well will show
your customers that youre serious about your
business and that youll be professional in
providing them with what they need. RANGE OF
SERVICES A digital marketing strategy consultant
will take care of your online presence and
provide you with suggestions on how you can
improve your online presence in just a few weeks.
Digital Marketing Considerations
ANALYTICS
These days, trust is often influenced by numbers.
Even before a customer tries a product, they are
more likely to consider a brand with a large
following on social media rather than one that
doesnt have the same level of
popularity. EDGE OVER COMPETITORS With digital
marketing, you can target an audience that aligns
with your target market. This gives your product
or service a better chance at resonating with
this audience.
9
Important Metrics
Views
Comments
Clicks
Searchs
Reach
10
Get Social With Us
2 0 2 0
We'd love to work with you. PHONE NUMBER 0423
023 376 EMAIL ADDRESS contact_at_crunchysocial.com
.au WEBSITE www.crunchysocial.com.au