ROLE OF DIGITAL MARKETING IN LEAD GENERATION - PowerPoint PPT Presentation

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ROLE OF DIGITAL MARKETING IN LEAD GENERATION

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Role of digital marketing channels like SEO, content marketing, email marketing, social media, marketing in lead generations. – PowerPoint PPT presentation

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Title: ROLE OF DIGITAL MARKETING IN LEAD GENERATION


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ROLE OF DIGITAL MARKETING IN LEAD GENERATION
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In a new era of technology, individuals,
organizations, and various organizations around
the world are building an online presence.
Digital marketing is an essential tool to all
businesses, big or small, and is being practiced
on a broad scale. By using different tools of
digital marketing offering individuals and
companies the power that they would possibly not
have traditionally.
3
Email marketing
  • A great lead-nurturing strategy, email marketing
    allows you to follow up with potential customers
    and send custom information about products or
    services that interest them.

4
SEO
  • The foundation for successful digital marketing,
    search engine optimization (SEO) refers to a
    number of strategies designed to boost your
    rankings in online search results.If you want to
    be an SEO specialist learn SEO at SEO online
    training today.

5
Content marketing
  • If youre looking to earn more leads and revenue,
    content marketing is a great strategy,
    considering it generates 3x more leads than
    traditional marketing. Quality content is a key
    component of content marketing.

6
PPC
  • Pay-per-click (PPC) advertising is an excellent
    strategy for maintaining a presence in search
    results while you establish organic rankings with
    SEO. You only pay when people click your ads.

7
Social Media Marketing
  • Social media is a necessary part of your business
    marketing strategy. Social platforms help you
    connect with your customers, increase knowledge
    about your brand, and increase your leads and
    sales.

8
How to get into digital marketing
Digital marketing helps you get familiarized with
a standard skill set that would be profitable for
you in the workplace. They would not only add
value to your resume but help you market yourself
in the best possible way. there are several
reasons You should opt for a career in digital
marketing like a wider array of career options,
Better salary packages, improve creative skills.
No matter what qualification you have, you can
always change your domain and learn the basics of
digital marketing by enrolling yourself for a
certified Digital Marketing online training. It
would give you a full-fledged understanding of
the different sections of digital marketing and
how it is used in real-time. Since digital
marketing can be carried out within numerous
methods, its versatility makes it an ideal choice
career.
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