How to Write a Press Release

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How to Write a Press Release
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About Us

• Press Release Power is a believed name in Public
  Relations services, Press Release Distribution
  strategy given by us is exceptionally effective
  and targets by means of our total worldwide Media
  Contact Database, online partnership and
  territorial, public or global circulation.

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Journalists Need

• Human interest
• Scandal, conflict
• New, change, extremes, research, money, numbers,
  first, last, trends, unusual

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Journalists also want stories that are

• Relevant
• Well-timed
• Local

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Find news hook

• Must be a reason for the story news not
  olds
• Not a place for sales puff
• Stick to facts

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Summarize Your Story in One Sentence

• That is beginning of your Press Release and
  furthermore your pitch to journalists

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Answer Key Questions
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Keep It Short Simple

• Important Information First
• Add more detail later in Press Release
• Short Sentences and Utilize Simple Language

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What to include in your Press Release?

• Embargo or immediate delivery, at that point
  date
• Title
• Summary of story in a couple of words as could
  be possible
• Quote
• Closures to show end of press release
• Contact data
• Notes to editors

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Check and Twofold Check

• Guarantee realities and research are sourced and
  face scrutiny

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Test Press Release

• Ask - If just the main section of the Press
  Release were Reproduced, would it Catch the Story?

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Immerse Yourself in the News

• To 'tune in' to what journalists need
• And to make your style more concise

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Skype Name - Aleen Taylor Skype Id-
livecid.c3a23935c5ecb5e0 WhatsApp -
919212306116 Email - contact_at_pressreleasepower.co
m Mobile - 1 646 204 3425
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Thank You