roberthalupa00 (1)

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Some of the Important Instagram Metrics that to
be Considered 
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Data is an important thing when its come to take
a marketing decision. For this reason, digital
marketing and social media analytics are related
to each other.

• Access Instagram Metrics
• To check data, you have to move your Instagram to
  a business account. You can do this in the
  Instagram setting to switch the account.
• If you dont have a professional Facebook
  account then this app will do it for you
  automatically.

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Here are some of the important Instagram metrics

• REACH Reach is considered as how many people
  have seen your post on your Instagram. You can
  find the reach rate by the diving number of
  people who have seen your post with the total
  number of followers.
• 3 ways to see Reach
• In numbers, in percentage, in the average rate
• IMPRESSIONS In a simple term, an Impression
  means how many times impressions are done by
  someone on your Instagram like profile visit
  time, a post seen times, storytimes.
• Lets say example someone has seen your post 4
  times. So metrics will be counted as 4
  impressions.
• ENGAGEMENT RATE Engagement rate refers to likes,
  comments, and saves by the diving total number of
  followers on your Instagram post.

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Here are some of the important Instagram metrics

• FOLLOWERS GROWTH Followers growth means how many
  followers you have got within a specific time.
• MENTIONS It refers to the number of Instagram
  posts that your profile was tagged. This feature
  is available in the advanced plan.
• EMAIL CLICKS Email click means how many taps you
  got for a business email in your Instagram
  profile.
• PROFILE VISITS Profile visits refer to the
  number of visits on your profile of Instagram.
• WEBSITE CLICKS Website clicks mean the number of
  taps on your Instagram profile.
• Website click rates you can get by the number of
  visits divided by the number of profile views.
• SAVES Saves mean how many numbers of saves you
  have got on your Instagram post.
• VIEWS Views refer to how many video views by
  the followers on your Instagram post.

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THANK YOU