comprehensive guide of digital marketing plan - PowerPoint PPT Presentation

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comprehensive guide of digital marketing plan

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To be a digital marketer there are various institutes offering courses and you will be learning a part of Digital Marketing. But nowhere you will find a comprehensive guide of digital marketing plans to run and grow your business. The guide is a pathway to how to use the knowledge you had gained and have a successful career. – PowerPoint PPT presentation

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Title: comprehensive guide of digital marketing plan


1
What is

Digital Marketing plan?
2
  • Digital Marketing Plan is detailed analysis,
    planning
  • and process through which we will achieve our
    goals.
  • It contains
  • Short, Medium and Long term goals
  • Strategies to be used
  • Budget needed
  • Timing and Steps

3
Plan all the techniques involved and when and
where to use.
1
Why we need a
Digital Marketing
Attract and convince clients that you are
professional and they will get their work
within time.
2
Plan?
To do a task successfully we need a layout
which helps us to
Bifurcation of project in parts and assigning
each part to its professional.
3
4
Layouts of
  • Digital Marketing Plan

1 - SWOT Analysis First thing to analyze is what
is Strength and Weakness of your companies
5
Strength of your company
  • Advantages you have over other companies
  • Your Resources
  • Category you have 100 Knowledge and experience
  • Factors affecting sale development

6
Threats from market
  • Problems you face
  • What advantage your competitors have heading
  • Financial issues
  • Opportunities from market
  • Good Opportunites can you grab from market
  • Current market trends and what you have to learn
  • Technological changes happening and you have to
    adopt

7
2 Establishing goals your company wants to
achieve (short, medium or long)
For establishing goals your plan should be SMART
i.e. S - Specific Follow ups, Clients M -
Measurable Risk Management A - Attainable
Goals, Targets R - Relevant Plans, End Goals T
- Timely Completion of Project
8
3 Planning
Marketing Strategy
Segmenting the Audience - Clients should be
categorised according to their requirements, so
that same type of clients could be handled with
same strategy and less time.
9
Position
Segmenting the Audience - Clients should be
categorised according to their requirements, so
that same type of clients could be handled with
same strategy and less time.
To achieve popularity among your clients you
should be well established on Social Media and
have clear plans and proposition so that client
have no problem in choosing you over competitor
10
Content
It is the main part which attracts the customer.
The originality and way of presentation is most
important and how you communicate it to the
client. 3 Keyword searching, content calendar
and social posting are its part.
11
SEO training
Jaipur school of digital marketing is the best S
EO training institute i n Jaipur which includes
Onpage SEO, Offpage SEO, Competitive analysis
and offers tra3 ining and internship on live
projects.
12
Name-
Ashish Malik Phone Number-
Talk to Us
6377358882
Email address- jaipurschooldm_at_gmail.com https//
www.jsdm.in/
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