Title: How Can Bloggers & Influencers Do Affiliate Marketing
1How Can Bloggers Influencers Do Affiliate
Marketing
Affiliate marketing is now no more just a
strategy driven by website clicks, but social
media is changing the realm of it. With
influencers taking over social media platforms,
especially Instagram, they are now becoming an
influencing element of successful affiliate
campaigns. If youre wondering how affiliate
marketing for bloggers works, its like a
salesperson earning a commission for the sale
they do however, digitally. Affiliate
marketing for influencers is here to stay. With
the ever-increasing intensity of the challenge of
marketing to GenZ demographics, its quite
evident that conventional marketing and
advertising strategies have become obsolete and
will no longer work. Since the Next Gen
individuals are following and trusting
2influencers, brands are reaching out to
influencers to give their affiliate marketing
website a boost. The power of bloggers and
influencers is established on trust. Influencers
genuinely tell the benefits of the products or
services they are promoting. This makes social
proof from your influencer affiliates a
significant value that can likewise push more
leads and conversions for your brand. While
Instagram is ruling the domain of influencers and
affiliate marketing for bloggers, Pinterest and
YouTube are also performing well. Affiliate
marketing on Pinterest is promoting products on
Pinterest and encouraging your followers to buy.
When they purchase your recommended products, you
earn a commission. The same goes for affiliate
marketing on YouTube. How does affiliate
marketing for bloggers and influencers work? To
earn a commission, influencers will make use of
uniquely trackable links to check how many sales
were made when promoting a product or service.
The trackable link is customized with a unique
affiliate code embedded at the end of it in the
description of the post. You must have noticed,
influencers sharing unique promo codes on
Instagram. Thats how affiliate marketing for
bloggers works. For Instagram, its called
Instagram affiliate marketing. Similarly, for
other platforms like Pinterest and YouTube, it
is called Pinterest affiliate marketing and
YouTube affiliate marketing. Heres how you can
get started To start affiliate marketing as
influencers, you first need to identify the right
affiliate network. These networks offer the
technology for creating unique links for partner
brands and products. However, each network has
its own features, partner brands, and pay rate
structure.
3Some of the well-known affiliate networks are
Shopstyle, rewardStyle, ClickBank, Amazon, CJ
Affiliate, etc. Nonetheless, its not necessary
to be a part of an affiliate network, you can
partner with brands having an in-house affiliate
program. Choose the Right Place to add Affiliate
Links If we consider Instagram, there are many
places where you can add affiliate links such as
your bio, video descriptions, and if your
follower base is more than 10K, then you can add
links on your Instagram stories as well. However,
the catch here is placing the links where you get
the most engagement and eventually clicks with
your audience. Wondering how you will know that?
You can use Instagram analytics to understand
what works best for you. Genuinely Recommend If
you wish to have real revenue flowing in, make
sure you are transparent and sharing genuine
recommendations. The Next Gen is smart and can
differentiate between true and salesy
recommendation. If you are being salesy, they
wont buy anything and can even start
unfollowing you. Remember, its all about trust
and you can build that by being real and
true. Use Analytics to Track and Measure
Performance As mentioned above, Instagram
analytics is one such thing that you can leverage
to measure and track your performance for
affiliate marketing as influencers. You can
learn about the number of clicks or sales of your
affiliate links. Over time, you will get a clear
picture of what works for your follower base,
what products they prefer, what price range
works well, etc. Accordingly, you can tweak your
affiliate marketing strategy.
4- Before starting make sure you have
- High number of followers
- Excellent social media engagement
- If you have a website, you should have good
website traffic - High domain authority
- Concluding Lines
- Brands today want storytellers and marketing
experts who can truly influence customers to buy
their products or services. Affiliate marketing
for bloggers and influencers have the power to
engage with customers and strengthen brand
affinity. The sooner brands embrace influencer
affiliate marketing, the stronger hold they can
have in the market.