Twitter Marketing Ideas - PowerPoint PPT Presentation

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Twitter Marketing Ideas

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Daily Twitter users, commonly referred to as Twitterati, leverage the platform for openly voicing their opinions. Be it a political debate, an ongoing controversy, or the grand finale of an episode, Twitter users openly speak about it. Twitter makes for a perfect social media marketing platform for marketers and business owners. With over 320 million active users monthly, Twitter surely has become the ultimate hub for businesses to leverage this platform to maximize their profits. – PowerPoint PPT presentation

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Title: Twitter Marketing Ideas


1

9 Twitter Marketing Ideas that Drive More Traffic
to Your Website
2
9 Outstanding Twitter Marketing Ideas To Get More
Traffic On Your Website
  • Twitter has, over the years, emerged as one of
    the most highly used social media platforms,
    which is majorly used for microblogging.
  • Daily Twitter users, commonly referred to as
    Twitterati, leverage the platform for openly
    voicing their opinions.
  • Be it a political debate, an ongoing controversy,
    or the grand finale of an episode, Twitter users
    openly speak about it.
  • Twitter makes for a perfect social media
    marketing platform for marketers and business
    owners. With over 320 million active users
    monthly, Twitter surely has become the ultimate
    hub for businesses to leverage this platform to
    maximize their profits.
  • In this blog, we shall be covering the top 9
    superb Twitter marketing ideas that can drive
    more traffic to your website.
  • Without any further ado, lets delve into the
    blog!

3
1 Pinned Tweets gt Non Pinned Tweets.
  • Pinning your tweet makes it rank topmost in your
    profile. In simple words, if someone visits your
    profile, they will get to see your pinned tweets
    up first. Surveys suggest that pinned tweets
    garner 5 times more attention than the unpinned
    tweets.
  • Of course, you need to pin the ones that your
    followers have accepted well and have great
    content. The secret here is to involve good
    images, and dont forget to include relevant call
    to action and links to your website and see the
    magic begin!

4
2 Research About The Best Time To Tweet
  • Theres no point tweeting when your audiences are
    not actively engaged on the platform. Hence, it
    is mandatory to do thorough research on when your
    audiences are most active.
  • According to our research, the best to share a
    tweet is between 9am to 6pm, but not all your
    followers will be present during that specific
    time zone.
  • However, a few tools can assist you in
    determining the time where your followers are
    most active and about the best time to engage
    them with your content.

5
3 Use Short Crisp Tweets
  • Even though Tweets are quite short, using a few
    words to put across your idea can be more
    creative and engaging than longer tweets.
  • Just remember to be creative with your tweets and
    stick to the topic of the content.
  • Many surveys suggest that less than 150
    characters get 20 more attention than regular
    tweets with a maximum of 280 characters.
  • Even though it can be challenging, it will be
    worth it once you start seeing incredible
    results.

6
4 Embed Twitter Feed
  • Marketers often look for innovative ways to
    increase user engagement and to increase traffic
    on their website. Embedding Twitter feed on
    websites is the most powerful way to drastically
    increase the traffic and the dwell time of your
    visitors on your website.
  • Apart from making your website look more
    attractive, it increases your users engagement,
    improves your brand presence and visibility, and
    ultimately skyrockets your conversions and sales.
  • While embedding may sound like a technical task
    with coding involved, it is not quite the case.
    All you need is a highly responsive Twitter
    aggregator who fetches content from the platform
    and embeds it effectively and easily on your
    website.

7
5 Use Quotes Relevant Statistics In Your
Content
  • Numbers are interesting and gain more attention
    from readers. The content becomes much more
    impactful when statistics are included in it.
    Make use of statistics if you have some relevant
    information related to your tweet, and it will
    garner more attention from your followers.
  • Similarly, people get more attracted to content
    when you include quotes. Use quotes written by
    famous writers and add it in your tweet if it
    gets along well with the overall content.
  • All you need to do is monitor the re-tweets. If
    your followers like your content and retweet it,
    then there is a high probability that they would
    visit your website.

8
6 Use An Attractive Headline
  • Just like any other headline, the main motto of
    creating a headline is to attract the users into
    reading the full content.
  • After all, you need to give your followers a good
    reason if you want them to click through your
    site and visit your website.

9
7 Motivate Followers To Share Your Content
  • Another efficient way to get more traffic to your
    website is by encouraging your followers to share
    your content further.
  • Spreading the word about your brand on such a
    huge social media platform will surely get you
    more attention, and the first place where people
    will go to check about your brand in depth is
    your website.

10
8 Make Use Of _at_ Mentions
  • If none of the above points are working for some
    reason, you can make use of a prominent feature
    on Twitter that allows you to tag a username in
    your tweet using _at_.
  • If a famous person or a company has commented on
    your tweet, then you can give them a shoutout by
    mentioning them in your next tweet. Similarly,
    you can mention your loyal followers who comment
    and like your tweets quite often.
  • Apart from making them happy and excited, they
    may retweet your content, getting you more
    attention from their followers, and gradually
    make them your followers!

11
9 Add Your Website URL In Your Profile
  • Lastly, do not forget to add your website landing
    page URL to your profile. If a person has liked
    your profile and wishes to get deeper insights
    into your business, save them the time to look
    for you using the search engine.
  • Utilize this point and add your URL to your
    profile to make it more convenient and easier for
    them.

12
Wrapping It Up
  • Hope you enjoyed the read! Here were the Top 9
    best Twitter marketing ideas and tips to drive
    more traffic to your website.
  • Utilize these tactics, and you shall surely see
    tremendous results in your website traffic.

13
THANK YOU
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  • hi_at_hicentrik.com
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